Osman Kavala, the head of a cultural organization called Anadolu Kultur, says he uses the word "genocide," but not all the time in conversations with fellow Turks.
It's so loaded that it may not be "the best tool" to encourage honest discussion of the past, he
"We try to explain that this is something Turks are doing for themselves.
It's in their own interest to be objective.
The Turkish government may not be ready yet to recognize genocide, Kavala
says, but in the meantime, Turkish activists can take smaller steps, such as writing accurate textbooks or working jointly with Armenian groups to preserve religious and cultural sites.