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2016-11-17T00:00:00.000Z

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Wrong Nicole Yucht?

Nicole Cassisi Yucht

Marketing Director

University of Florida

Direct Phone: (352) ***-****       

Email: n***@***.edu

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University of Florida

2000 S.W. Archer Rd.

Gainesville, Florida 32610

United States

Company Description

The University of Florida prides itself on its research facilities and encourages all students to partake, even during their freshman and sophomore years. For the 2015-2016 school year, UF received a record $724 million in funding for research projects. T ... more

Find other employees at this company (141,799)

Background Information

Employment History

Assistant Vice President of Communications

UF

Marketing and Communications Manager - North Florida Division

Community Health Systems Inc.

Director of Marketing and Referral Services

UF Health

Web References (18 Total References)


Blogger: Brandi Gomez (Pensacola Chapter) ...

fpra.org [cached]

Blogger: Brandi Gomez (Pensacola Chapter) Feeding the Beast: Launching a Content-Hungry Website Presented by: Nicole C. Yucht, Assistant Vice President, UF Communications, University of Florida [...]


Blogger: Brandi Gomez (Pensacola Chapter) ...

fpra.org [cached]

Blogger: Brandi Gomez (Pensacola Chapter) Feeding the Beast: Launching a Content-Hungry Website Presented by: Nicole C. Yucht, Assistant Vice President, UF Communications, University of Florida [...]


Blogger: Brandi Gomez (Pensacola Chapter) ...

fpra.org [cached]

Blogger: Brandi Gomez (Pensacola Chapter) Feeding the Beast: Launching a Content-Hungry Website Presented by: Nicole C. Yucht, Assistant Vice President, UF Communications, University of Florida [...]


Blogger: Brandi Gomez (Pensacola Chapter) ...

fpra.org [cached]

Blogger: Brandi Gomez (Pensacola Chapter) Feeding the Beast: Launching a Content-Hungry Website Presented by: Nicole C. Yucht, Assistant Vice President, UF Communications, University of Florida [...]


Presented by: Nicole C. ...

fpra.org [cached]

Presented by: Nicole C. Yucht, Assistant Vice President, UF Communications, University of Florida

In the breakout session Feeding the Beast: Launching a Content-Hungry Website, Nicole Yucht shared the knowledge and process of planning and creating the University of Florida's new and improved website.
...
When Nicole looked at the analytics of the newly launched site for the University of Florida, she found their usage went down in views by 18 percent. Feeling discouraged, Nicole said she remembered the initial goals she made to shift the focus to more on external audiences like guidance counselors and prospective students and their current analytics did just that.
...
Nicole C. Yucht joined the University of Florida in 2014 as director of marketing in university relations, and within 14 months was named assistant vice president of UF communications. She is responsible for the institution's marketing and identity standards, media and public relations, social media, web and campus outreach. Among her major accomplishments was launching the Gator Good branding campaign and overseeing the relaunch of the university's homepage in November 2015. Yucht has 25 years of experience in marketing and communications, most recently working for Community Health Systems based in Franklin, Tennessee, where she was responsible for the marketing strategy of 14 hospitals in five states. Prior to joining CHS, she was the director of marketing and referral services for UF Health where she helped lead the marketing efforts for the opening of the $388 million Shands Cancer Hospital.

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