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As part of a national pursuit strategist team at KPMG LLP, Michelle Gorman is responsible for marketing strategy and new business proposals for a variety of service lines and industries, with a focus on retail and higher education.
Prior to joining KPMG, Michelle worked as a proposal writer and communications specialist for a professional services firm in North Carolina, as well as an account manager for JWT advertising agency in Atlanta.
Michelle earned a bachelor's degree in Communications from University of Georgia.
She is an active member of the American Marketing Associate's Atlanta Chapter.
She is also co-founder of a non-profit organization called Small Dreams Foundation, in honor of a late friend, whose mission is to inspire individuals and communities to improve global and environmental awareness through the promotion of sustainable practices.
Michelle and her husband, Ryan, reside in Virginia-Highland.
At least, that's what writer ...
At least, that's what writer Michelle Gorman learned when she wrote the site to request a review of her book, Misfortune Cookie.
Gorman was so taken aback by the response letter she received that she posted it on her blog with the question, "Should Bloggers Charge for Reviews?"
initially claimed that the girls had no disclosure policy, a disclosure policy did exist, though details were vague, and the steep price was not publicly posted on the site.
Where this issue gets tricky is in the point the authors of ChickLitGirls made in their response to Gorman
noted their savvy reply that Kirkus, the well-respected reviewing outfit, also charges between $400 and $600 for reviews of "indie" (self- or e-pubbed) books on their website.
And unlike Kirkus, which takes your money for an opportunity to get reviewed, then consoles you with the fact that if said review is negative, it never has to see the light of day, ChickLitGirls
made the unwieldy promise to genuinely like everything they read.
A Google cache of the disclosure notice reads, "Even though the owner(s) of this blog receives compensation for our posts or advertisements, we always give our honest opinions, findings, beliefs, or experiences on those topics or products.
The idea of selling guaranteed positive book reviews that many other bloggers might well give them for free obviously left a sting in the mouths of the many people who responded to Gorman's
"How do you hone your craft if always told you're the best?
questioned in comments.