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2005-08-21T00:00:00.000Z

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Mr. Michael J. Massey

HQ Phone: (518) 372-5656

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Schenectady County Chamber of Commerce

306 State Street

Schenectady, New York 12305

United States

Company Description

Located just a short ride from Saratoga Springs, Cooperstown or Albany and less than 3 hours from Boston, Montreal and New York City, Schenectady County offers first class accommodations, exciting attractions, and a wealth of history and culture. Call u ... more

Find other employees at this company (10)

Background Information

Employment History

President and Chief Executive Officer

AdMania

Adjunct Instructor

Siena College

Account Executive

WNYT

Affiliations

Board Member
A.D. Players

Active Member
Greater Richmond Chamber of Commerce

Board Member
NYCRAMA

Education

BA

History

State University College at Brockport

Bachelor of Arts

History

State University of New York College at Brockport

Web References (6 Total References)


Admania: Biographies

www.admania.net [cached]

Michael Massey, President and CEO, Media Planner, AdMania

Michael has worked in the advertising industry for over nine years.In his current capacity, he is President and CEO of AdMania, a media strategy/guerrilla marketing firm . Michael directs all new business efforts, develops media strategies, determines initial creative concepts, designs promotions and manages ad teams that often include creative directors, art directors and media account executives.
Prior to opening AdMania, Massey was Vice-President of RedHedz Advertising + Design, a graphics firm located in Burnt Hills, New York.He was responsible for generating new business, planning and buying media, and external marketing for the firm.
At The Ad Vantage, Massey was Client Services Director, generating new business and managing current accounts.
He is well educated and experienced in the effectiveness of media, having spent time as an Account Executive at WNYT TV and as a regional sales manager at WZRQ FM.
Massey is a 1988 graduate of the State University of New York College at Brockport, where he earned a Bachelor of Arts in History.He is a former Board Member of the Ad Club, a member of both the Albany Chapter of the American Marketing Association and the National Association of TV and Programming Executives.Massey is also an active member of the Schenectady County Chamber of Commerce and the Greater Richmond Chamber of Commerce.
Massey has been an adjunct instructor at Siena College in the School of Business where he taught Advertising.Michael and his family reside in Scotia.


The Chamber of Schenectady County

www.schenectadychamber.com [cached]

Michael Massey, president of Schenectady-based AdMania, will present the next session, "Advertising Strategies," on Thursday, October 31 at the Chamber.The series concludes with a Thursday, November 14 session, "Integrating the Web into a Marketing Campaign," featuring Union College Webmaster Tom Smith.Individual sessions are open to Chamber members and nonmembers at a cost of $45 and $60, respectively.Chamber members and nonmembers who registered to attend all three sessions paid $99 and $150, respectively, while Chamber of Schenectady County members who joined the Chamber during the organization's recent membership recruitment campaign can attend all three sessions for free as part of the incentives offered to the newly signed members.

Registration is available for one or both of the remaining sessions by calling the Chamber at 372-5656, faxing 370-3217 or e-mailing mailto:info@schenectadychamber.org.


Michael Massey ...

adplayers.org [cached]

Michael Massey


Leadership – A.D. Players Theater

adplayers.org [cached]

Michael Massey


AMA - Chapter Info

www.nymarketing.org [cached]

Michael Massey - Ad ManiaPresident and CEO of AdMania, a media strategy and creative production firm in Schenectady, New York.He has over 10 years of media experience and his area of expertise includes the planning and buying of broadcast television, cable, radio, outdoor and cross platform opportunities.Mr. Massey also directs all new business efforts, oversees creative concepts and designs, and managaes advertising teams.He is an active member ofthe Chamber of Schenectady County and holds a BA in History from the State University College at Brockport.

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