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Michael C. Hayes

Digital Marketing Manager

Ben & Jerry

HQ Phone: (802) 846-1500

Email: m***@***.com

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Ben & Jerry

30 Community Drive

South Burlington, Vermont 05403

United States

Company Description

As an aspiring social justice company, Ben & Jerry's believes in a greater calling than simply making a profit for selling its goods. The company produces a wide variety of super-premium ice cream, yogurt and sorbet using high-quality ingredients. Ben & J ... more

Find other employees at this company (833)

Background Information


Critical Member of Team


The Provisional Government


Watts Atelier

Bachelor of Science degree

History and English

Jarvis Christian College

M.A. degree

Counseling Psychology and Creative Development

Antioch College


Regent College

Master of Divinity degree

Chicago Theological Seminary



Antioch University


Spiritual Psychology Program

University of Santa Monica

accounting degree


Political Science and Marketing

St. Michael's College

diploma of technology

Pulp and Paper Engineering

Web References (154 Total References)

A Complete Guide to Instagram Marketing [cached]

Mike Hayes, Digital Marketing Manager of Ben & Jerry's: "Since its launch, Instagram has provided us with an amazing platform to connect with our fans and tell our story visually."

Mike Hayes, Ben & ... [cached]

Mike Hayes, Ben & Jerry's global digital marketing manager, said Instagram has helped the company improve its visual marketing.

"Instagram has made us realize, there isn't one way to tell a story. There's lots of different ways and approaches," Hayes said in the Instagram blog post.

Want better relationships with your customers? Do this… | [cached]

When I had Mike Hayes, Ben & Jerry's Assistant Digital Manager, on the podcast, I asked how they measure the success of a campaign like City Churned.

"We stopped looking at video views ... [cached]

"We stopped looking at video views as a metric," said Mike Hayes, global digital marketing manager for Ben & Jerry's.

Take a look at how Ben ... [cached]

Take a look at how Ben & Jerry's, the Vermont-based ice cream manufacturer, approaches social media, in the words of Mike Hayes, the company's digital marketing manager:

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