Need more? Try out  Advanced Search (20+ criteria)»

logo

Last Update

This profile was last updated on 5/5/2016 and contains contributions from the  Zoominfo Community.

is this you? Claim your profile.

Wrong Michael Curmi?

Michael A. Curmi

Head of Experiential Marketing - Chrysler, Jeep, Dodge, Ram Brands

Chrysler LLC

HQ Phone:  (810) 576-5741

Direct Phone: (248) ***-****direct phone

Email: m***@***.com

GET ZOOMINFO GROW

+ Get 10 Free Contacts a Month

Please agree to the terms and conditions.

I agree to the  Terms of Service and  Privacy Policy. I understand that I will receive a subscription to ZoomInfo Grow at no charge in exchange for downloading and installing the ZoomInfo Contact Contributor utility which, among other features, involves sharing my business contacts as well as headers and signature blocks from emails that I receive.

THANK YOU FOR DOWNLOADING!

computers
  • 1.Download
    ZoomInfo Grow
    v sign
  • 2.Run Installation
    Wizard
  • 3.Check your inbox to
    Sign in to ZoomInfo Grow

I agree to the Terms of Service and Privacy Policy. I understand that I will receive a subscription to ZoomInfo Community Edition at no charge in exchange for downloading and installing the ZoomInfo Contact Contributor utility which, among other features, involves sharing my business contacts as well as headers and signature blocks from emails that I receive.

Chrysler LLC

800 Chrysler Drive East

Auburn Hills, Michigan,48326

United States

Company Description

Chrysler Group LLC, formed in 2009 to establish a global strategic alliance with Fiat S.p.A., produces Chrysler, Jeep, Dodge, Ram, SRT, FIAT and Mopar vehicles and products. With the resources, technology and worldwide distribution network required to compete ... more

Find other employees at this company (5,414)

Background Information

Employment History

Executive Assistant To the Office of the Executive Vice President: Global Sales, Mrktg and Service

FCA US LLC


Busness Center Operations - Vice President's Staff

FCA US LLC


Financial Analyst

FCA US LLC


Senior Auditor

FCA US LLC


Dealership Education and Consultant

Ford Dealer Computer Services


Web References(44 Total References)


www.eventmarketer.com

As Michael Curmi, head of experiential marketing at Chrysler, puts it, "We now collect complete and comprehensive sets of metrics and data whereas before it was more sampling data.
"We have really amped up our effort to get consumers into our vehicles and actually do a hands-on demonstration to educate them about the features and benefits and how the product can fit into their lives," Curmi says. "We have such a robust set of data, and the data set goes back for a few years now, that I can get indicators on time in market, gender, age, whether it is a conquest target or a loyalty target," Curmi says.


www.eventmarketer.com

Consumer test drives are among the most important consumer activations at Chrysler Group, says Michael Curmi, head of experiential marketing at Chrysler Group.
"We've really amped up our effort to get consumers into our vehicles and educate them about the features and benefits and how they can fit into their lifestyle," he says. But just...


www.eventmarketer.com

As Michael Curmi, head of experiential marketing at Chrysler, puts it, “We now collect complete and comprehensive sets of metrics and data whereas before it was more sampling data.


emsummit.eventmarketer.com [cached]

Michael Curmi, Head of Experiential Marketing, Chrysler


emsummit.eventmarketer.com [cached]

Michael Curmi, Head of Experiential Marketing, Chrysler


Similar Profiles

city

Browse ZoomInfo's Business
Contact Directory by City

city

Browse ZoomInfo's
Business People Directory

city

Browse ZoomInfo's
Advanced Company Directory