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Chief Executive Officer
HQ Phone:  (855) 972-0500
Direct Phone: (650) ***-****
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233 East Harris Avenue
South San Francisco, California,94080
Is it only in the Bay Area that you could find a 90-year-old start-up company? Established in 1925 in the North Beach neighborhood of San Francisco, California, Torani crafts real flavor by starting with the best ingredients like natural flavors and pure cane ... more.
Board of Directors â€“ Boys & Girls Club of North San Mateo County
Chief Executive Officer, Torani Melanie Dulbecco's mantra is "Grow, baby, grow! That's what she's done for over 20 years as Torani's first outside CEO. Torani, the family-owned maker of café flavors and creative beverage products, has averaged 25% year-over-year revenue growth in the last two decades, and expanded distribution across the U.S. and to more than 50 countries. Unconventional in approach, Melanie and the Torani team blend small company agility with robust strategic methodologies for breakthrough innovation and growth. Their focus is on building a lasting business with a palpable company culture, strong partnerships, and "wow" products. And whether it's joining Torani's flash mob at San Francisco's North Beach Parade, or creating random acts of flavor in the office or the community, she's all in. Melanie loves that the company's products help people to connect, and believes creating drinks with Torani products gives the world a reason to share a moment of joy with family and friends. Melanie is a graduate of UC Berkeley and the Stanford Graduate School of Business, and lives in San Francisco. She's especially proud of her daughter, Sammy, who has just begun teaching elementary school.
Miller Heiman Sales Team Makeover Players
Torani Chief Executive Officer Melanie has served as chief executive officer of Torani / R. Torre & Company since 1991. In her role, Melanie facilitates Torani's strategic direction setting, continues to evolve the company's brand, and leads its team of 100 employees. During Melanie's 17-year tenure at the family-owned company, Torani has seen unprecedented growth. Under her leadership, sales have grown 3,000 percent, and distribution has expanded to 40 countries around the world. The company's portfolio has expanded from 27 flavors to 120 flavors, and its product lines now include a variety of beverage solutions for cafes, restaurants and consumers. Melanie received a master's degree in Business Administration from Stanford University, and a bachelor's degree in Economics from the University of California at Berkeley. She resides in Burlingame with her husband and their teenage daughter. Melanie's favorite Torani flavor is a struggle and changes throughout the day; currently she begins each morning with a Torani Caramel sauce latte and welcomes every afternoon with a Torani Pomegranate Italian Soda.
Melanie Dulbecco, CEO, Torani
Melanie Dulbecco - CEO, Torani Tom Frainier - CEO, Semifreddi's Bakery Rob Hurlbut - President, Attune Foods Blair Kellision - CEO, Traditional Medicinals 8:15 AM - Bio's Tom Frainier - Started working at Clorox and eventually was on the Board of Director's at a very young (age 30).
Decided to leave that environment, and began working with his sister who had started a small bakery. Melanie Dulbecco - Torani was actually founded in San Francisco (many people believe they are an Italian based company). Side Story: Melanie described how they decided to pass up on a potentially very lucrative deal with Starbucks because they didn't feel this was the right was to grow their brand Social Media: Helps businesses keep in contact with consumers - build relationships (ex. share recipes) Also helps businesses find their target markets and "talk to the right people" 9:20 AM - Discussion about Mistakes each CEO has made Semmifredis - Took longer than expected to develop a culture.
Upcoming Events â€“ From Italy to San Francisco: Torani, the Nearly 90-Year-Old Startup â€“ Thursday Morning Dialogue
Presenter: Melanie Dulbecco
In 1991, Melanie Dulbecco, a 26-year-old Stanford MBA and the first outside CEO of Torani, joined the flavored-syrup company whose products were iconic fixtures in North Beach cafes but whose sales were stagnating. Her personal story and that of Torani's move to hyper growth are inspiring. Both provide tangible lessons on how the right set of values, teamwork and unconventional approaches can make all the difference. Under her entrepreneurial leadership, Torani has averaged 25 percent year-over-year revenue growth in the last two decades, and expanded distribution across the U.S. and to over 50 countries. Don't miss this remarkable story! Melanie Dulbecco is the CEO of Torani, a family-owned maker of café flavors and creative beverage products. A Stanford MBA, she is an expert in values-based growth and innovation, and keeping entrepreneurship alive in mid-sized companies.