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Wrong Mary Beth West?

Mary Beth Stone West

Chief Marketing Officer

Kraft Foods Inc.

HQ Phone:  (847) 646-2000

Direct Phone: (847) ***-****direct phone

Email: m***@***.com

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I agree to the Terms of Service and Privacy Policy. I understand that I will receive a subscription to ZoomInfo Community Edition at no charge in exchange for downloading and installing the ZoomInfo Contact Contributor utility which, among other features, involves sharing my business contacts as well as headers and signature blocks from emails that I receive.

Kraft Foods Inc.

3 Lakes Drive

Winnetka, Illinois,60093

United States

Company Description

Kraft Foods Inc. (NYSE: KFT) is a global snacks powerhouse with an unrivaled portfolio of brands people love. Proudly marketing delicious biscuits, confectionery, beverages, cheese, grocery products and convenient meals in approximately 170 countries, Kraft Fo... more.

Find other employees at this company (10,796)

Background Information

Employment History

Jazwares , Inc.


Black MBA Women LLC


Chief Category and Marketing Officer

Mondelez International , Inc.


Affiliations

JCPenney

Board Member


Hasbro , Inc.

Board Member


Executive Leadership Council

Member


J.C. Penney Company , Inc.

Board Member


The Wallace Foundation

Board Member


The Ad Council

Board Member


Penney

Board Member


Goodman Theatre companies

Life Member


American Beverage Association

Board Member


Kohl Children's Museum

Member of Board of Trustees


Black PR Wire Inc

Board Member


Education

Bachelor of Science

Management

Nazareth College of Rochester


CBS MBA


Master of Business Administration

Columbia University


Web References(176 Total References)


POWER PROFILES | Black MBA Women

www.blackmbawomen.com [cached]

Mary Beth West - EVP & CMO, Kraft Foods, Inc.
Mary Beth West - EVP & CMO, Kraft Foods, Inc.


www.jcpnewsroom.com

Mary Beth West
EVP, Chief Customer & Marketing Officer Mary Beth West - EVP, Chief Customer & Marketing Officer Mary Beth West joined JCPenney as executive vice president, chief customer & marketing officer in June 2015. In May 2016, West was selected by Brand Innovators as one of the 'Top 100' Women in Brand Marketing. West is responsible for leading the Company's customer engagement strategy, overseeing all facets of brand advertising and promotion, including creative, traditional and digital media, events marketing and publicity, as well as customer relationship management. She also leads the organization's philanthropy function. West brings over 25 years of general management and consumer marketing experience with expertise in brand management, integrated marketing communications and consumer insights and strategy. West previously served as a member of the board of directors at JCPenney from 2005-2015. Prior to her current role, West held the top marketing role with Mondelz International Inc., where she served as executive vice president and chief category and marketing officer. She has worked in numerous leadership positions at General Foods and Kraft, most notably as executive vice president and chief marketing officer of Kraft Foods. West holds a Bachelor of Science degree in management from Nazareth College and a Master of Business Administration in marketing from Columbia University.


MARY BETH WEST – EVP & CMO, KRAFT FOODS, INC. | Black MBA Women

www.blackmbawomen.com [cached]

Mary Beth West is the Executive Vice President and Chief Category and Marketing Officer at Kraft Foods Inc.
She is responsible for Consumer Insights & Strategy, Integrated Marketing Communications, Consumer Services, and Sustainability. She also leads the biscuit, gum and candy, and chocolate Global Category Teams. Prior to this position, in April 2006, Mary Beth was the Group Vice President at Kraft Foods and President of the North America Beverages Sector. She managed a sector with more than $3 billion in revenues, comprised of such iconic brands as Maxwell House coffee, Tassimo, Crystal Light, Capri Sun and Kool-Aid. Mary Beth began her career in 1986 when she joined General Foods as Associate Product Manager on Maxwell House. She held a number of marketing positions of increasing responsibility in both the Maxwell House and Desserts Divisions. In 1998, she was promoted to Vice President New Business Development to work on new products. The following year, she became Vice President of Marketing for the Enhancers Division, leading efforts on Miracle Whip salad dressing, Kraft Mayo and Kraft Salad Dressings. In 2001, Mary Beth was tapped to run Kraft's Meals Division, a post she held for three years. In late 2004, she was appointed Group Vice President of Kraft Foods and President of the North American Grocery Sector, where she managed brands such as Jell-O gelatin, Cool Whip whipped topping, Grey Poupon mustard and A.1. sauces. She currently serves on Board of Directors for J.C. Penney Co., Inc. and is a member of the Executive Leadership Council. Mary Beth has been recognized for her achievements by the Minority MBA's Next Generation of Business Leaders and by Crain's Chicago Business in 2001 for their annual "40 under 40" listing. Mary Beth received a Bachelor of Science in Management from Nazareth College of Rochester and a Master of Business Administration from Columbia University.


Textile Mail

www.textilemail.com [cached]

JC Penney appoints Mary Beth West as executive VP
JC Penney appoints Mary Beth West as executive VP JC Penney Company, one of America's largest apparel and home furnishing retailers, has appointed Mary Beth West, a highly accomplished consumer marketing executive, as executive vice president and chief customer and marketing officer, effective June 1, 2015. She will be stepping down from her position on its Board of Directors to assume the new role. West has been a member of the JC Penney Board of Directors since 2005 and has served in numerous leadership positions at General Foods and Kraft, most notably as executive vice president and chief category and marketing officer of Kraft Foods. In joining JC Penney, West brings nearly 30 years of consumer and retail marketing experience to the company with expertise in brand management, integrated marketing communications and consumer insights and strategy. Most recently, West held the top marketing role with Mondelez International Inc., where she served as the executive vice president and chief category and marketing officer, according to a company press release. Marvin Ellison, president and CEO-designee of JC Penney said, "Mary Beth is a significant addition to our leadership team. Following her appointment to chief customer and marketing officer, West will join the company's executive board and report directly to the company's chief executive officer.


brand-innovators.com

Clouse, 46, will be accountable for all of the key areas of the company's growth strategy, including marketing, and his appointment coincides with the news that Mondelez Executive VP and Chief Category and Marketing Officer Mary Beth West is exiting after 28 years with the company and its predecessor, Kraft Foods.
Former Mondelez CMO Mary Beth West West had been the Chief Marketing Officer at at Kraft Foods Inc. before transitioning into that role at Mondelez. I've worked with Mary Beth since the 1980s at General Foods. Her deep commitment to developing people, unwavering passion for our brands and pursuit of breakthrough marketing have been her hallmarks for over 25 years and will be her legacy for many years to come." During her career at Kraft, West, 51, served as Group Vice President, Kraft Foods and President, North America Beverages sector, where she managed a $3 billion portfolio of iconic brands such as Maxwell House coffee, Tassimo, Crystal Light, Capri Sun and Kool-Aid, duties that commenced in 2006. She serves on the board of directors for J.C. Penney Co. and is a member of the Executive Leadership Council. In 2010 she was named one of Black Enterprises 100 Most Powerful Executives in Corporate America.


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