Martin Dowling, Managing Director of Car Kleen Australia, presented some staggering statistics.
In Europe, on average, there are 2,750 cars for every car wash machine, ranging from 1,400 in Norway and Denmark to 5,800 in the Czech Republic.
In the United States there are 1,600 cars per car wash machine.
In Asia, car numbers range from 1,200 in Japan to 16,000 in Malaysia.
In Australia the average number of cars per car wash machine is 16,100.
said that, even allowing for factors such as dated perceptions of theft and damage, only one in ten Australian car owners is currently considering a car wash.
This represents an enormous growth opportunity for the Australian industry, which Mr Dowling
said could cope with a number of new participants.
gave delegates some insight into the factors that are important for locating and promoting a car wash facility.
Tony Stephens supported Martin Dowling's
call for a cohesive industry approach through an industry accreditation program, and the time, money and energy needed to achieve it.
Whereas Mr Dowling focussed on the Australian scene, Phil Braziel, International Sales Manager for Ryko, presented a large number of innovative ideas from overseas.