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Mark Paine

Research Director

Gartner , Inc.

Direct Phone: +44 **** ******       

Email: m***@***.com

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Gartner , Inc.

HEADQUARTERS 56 Top Gallant Road

Stamford, Connecticut 06904

United States

Company Description

Gartner, Inc. (NYSE) is the world's leading information technology research and advisory company. We deliver the technology-related insight necessary for our clients to make the right decisions, every day. From CIOs and senior information technology (IT) ... more

Find other employees at this company (14,435)

Background Information

Employment History

Principal Software Eng Manager

Microsoft Corporation

Account Director

ResourceiT Consulting Ltd


MPartial Ltd

Web References (25 Total References)

Managed Services and Hosting Summit [cached]

Featured Topic - Where next for MSPs. - Mark Paine, Research Director, Technology and Service Provider team, Gartner Value Added Resellers who have transitioned their business to Managed Service Provision are only at the start of their journey.

The speaker line-up includes Mark ... [cached]

The speaker line-up includes Mark Paine of Gartner addressing the question 'Where Next for MSPs?'. VARs and other suppliers who have transitioned their business to Managed Service Provision are only at the start of their journey, he says.

Mark Paine of ... [cached]

Mark Paine of Gartner used his research to show how traditional inbound sales techniques such as telesales were giving way to better customer communications generally with a better informed customer also providing impetus to sales. He said that selling to the new type of customer would be a challenge, with some 45% of IT spend already decentralised and rising.

Urgent channel changes needed for managed services | Comms Dealer [cached]

Featured Gartner analyst Mark Paine will be delivering the morning keynote presentation at the Managed Services and Hosting Summit 2015 on trends in buying behaviours for purchasing products and services from Gartner's Tech Go-to Market: The B2B Customer Buying Cycle for Technology Products and Services report.

During his session Paine will explain the results and implications of this buying shift and give guidance on how to approach the problem in terms of what to sell, who to sell it to and how.

The keynote from Mark Paine ... [cached]

The keynote from Mark Paine of Gartner talked of the nexus of forces - mobility, big data, cloud -combing to force new ways of thinking…. and marketing. Customers need to know who you are and how to find you, he suggested. And this means suppliers such as ISVs need to look beyond the product, re-evaluating routes to market. A key test for any supplier on this differentiation - can an ISV replace its sales messaging with that of a competitor? If this still works, the ISV needs to change and get more focus in its message.

With individuals and whole sections within enterprises bypassing traditional IT departments, ISVs have to work out how to engage with these new buyers, Mark Paine said.

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