Excelsior Admissions Inc. was started by Mark Darius Juszczak in 2003.After working for several years in the test prep industry in Europe, Mr. Juszczak was frustrated with what he saw as a business that often disappointed.
Clients would come in for test preparation and come out, but there real capacity to change their scores would always be marginal.He
begun researching what these tests were actually testing in people, and got so interested in the subject that he
entered a doctoral program in human intelligence and knowledge management at Teachers College, Columbia University
.Since then, he
has learned alot about contemporary testing - and what's wrong with it.Apparently, there is a lot of room for improvement, both from the side of the test takers and from the side of the test makers."The biggest problem with these tests," he
says, "is that they are just testing if you know the test, not if you are actually competent in what these schools are looking for.