Share This Profile
Share this profile on Facebook.
Link to this profile on LinkedIn.
Tweet this profile on Twitter.
Email a link to this profile.
See other services through which you can share this profile.
This profile was last updated on 3/27/14  and contains information from public web pages and contributions from the ZoomInfo community.

Principal Consultant

Phone: (303) ***-****  
Email: m***@***.com
Local Address:  Conway , Arkansas , United States
Acxiom Corporation
601 E. 3Rd Street
Little Rock , Arkansas 72201
United States

Company Description: Acxiom Corporation (Acxiom) is engaged in marketing technology and services that enable marketers to manage audiences, personalize consumer experiences and create...   more

Employment History

Board Memberships and Affiliations

  • Founder
    OPUS Interactive


  • Bachelor of Science , Finance
    University of Colorado
  • MBA , Marketing
    University of Denver
9 Total References
Web References
Acxiom: Localization:The New Competitive Edge in Retailing, 17 May 2009 [cached]
Mark Glasco: Industry Solutions Executive, Acxiom Corporation
Equitec's Company Leadership, 29 Oct 2006 [cached]
Mark GlascoPartner
Mark Glasco directs Equitec's marketing and product development efforts.With over 16 years in database marketing, Glasco has a proven track record of progressive thinking and application design.
In 2001, Glasco co-founded OPUS Interactive, a multi-channel marketing services company that provided customer acquisition capabilities through its proprietary consortia database.Prior to OPUS, he developed and managed one of the industry's first multi-channel direct marketing solutions for MatchLogic, providing services to Fortune 500 companies.Glasco was also instrumental in building the leading catalog co-operative database program with ABACUS Direct.He initiated his direct marketing career with National Demographics & Lifestyles.
Glasco has contributed to bottom-line profitability of many industry-leading companies, including General Motors, Proctor & Gamble, AT&T and Sabre Holdings.He has presented at industry conferences and events including The Direct Marketing Association, The International Institute of Research and The World Research Group.
Glasco received his MBA in Marketing from the University of Denver and a Bachelor of Science in Finance from the University of Colorado.Additionally, he completed international studies from University College in Oxford, England.
03/09/99 RMIUG Meeting - Responsible Email Marketing, 9 Mar 1999 [cached]
Mark Glasco ( is the director of MatchLogic's Email Marketing Services. As one of the primary founders of MatchLogic's email program, Mark has been a significant contributor to the development of the direct marketing industry. He was one of the initial members of the ABACUS Corporation, a prominent direct marketing firm that consults with fortune 500 clients in the catalog, financial, publishing, fundraising and high-tech industries. Mark was also part of the development team for the SCOUT database marketing service with the R.L. Polk Company.
Mark initiated his career in database marketing with National Demographics & Lifestyles and The Lifestyle Selector . He received his Masters in Business Administration, concentration in Marketing from the University of Denver, Daniels School of Business.
Acxiom: Media Advisory – Acxiom® Webinar, April 24, 2007, 24 April 2007 [cached]
In an informative, interactive online session, industry veteran Mark Glasco will describe localization - why it's the new competitive edge for retailers, how companies are using it successfully and how they can introduce it to their businesses.
A new age in retailing has begun, and business as usual doesn't deliver positive results.The historic model for fueling growth - consistency in store formats, merchandise mix, marketing programs and operations - is no longer essential to success.In today's marketplace, the road to increased market share, higher profit margins and stronger customer loyalty beings with a localized, customer-centric strategy.
Mark Glasco is an Industry Solutions Executive with Acxiom Corporation, a leader in helping clients use consumer insights to drive superior financial performance.
Glasco received his MBA in Marketing from the University of Denver and a Bachelor of Science in Finance from the University of Colorado, and completed international studies from University College in Oxford, England.
Mark Glasco to be available immediately following the event for members of the media.To schedule an interview with Mark, please contact Jeff Dailey at the email address below.
Retail Marketing Institute, 27 Oct 2004 [cached]
Mark GlascoVP-Marketing905 Corporate WayWestlake, OH 44145Ph: 303-744-6787Fax: 216-881-2589
Other People with the name "Glasco":
Other ZoomInfo Searches
Accelerate your business with the industry's most comprehensive profiles on business people and companies.
Find business contacts by city, industry and title. Our B2B directory has just-verified and in-depth profiles, plus the market's top tools for searching, targeting and tracking.
Atlanta | Boston | Chicago | Houston | Los Angeles | New York
Browse ZoomInfo's business people directory. Our professional profiles include verified contact information, biography, work history, affiliations and more.
Browse ZoomInfo's company directory. Our company profiles include corporate background information, detailed descriptions, and links to comprehensive employee profiles with verified contact information.