Founder & CEO
As co-founder and CEO of Cohen-Friedberg Associates, Mark is responsible for the overall management and strategic direction of the CFA network with a particular focus on client project administration and execution.
Mark is a highly respected member of the Marketing and Sales Promotion industry since 1969.
Mark has held senior management positions at Arnold Communications, Burger King Corporation, McCann Erickson, Robert Landau Associates and Siebl-Mohr.
is recognized as an expert in Sweepstakes, Instant Win Games, promotional administration, game execution and game logic.
is also responsible for the agency execution of all traditional and Internet related promotions.
As out of the box concepts are created, Mark
works with the client to best determine how to execute the concept.
has worked on numerous clients including Staples, Sport Chalet, ESPN, Florida Power and Light
, Constant Contact, WWE, WEC, Party City, Jordan's Furniture and National Amusements.