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2016-11-16T00:00:00.000Z

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Wrong Marcus Schaefer?

Mr. Marcus B. Schaefer

President and Chief Executive Officer

Truliant Federal Credit Union

Direct Phone: (336) ***-****       

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Truliant Federal Credit Union

3200 Truliant Way

Winston-Salem, North Carolina 27103

United States

Company Description

About Truliant Federal Credit Union Truliant Federal Credit Union is a not-for-profit, financial institution that provides affordable financial services to its member-owners. ... more

Find other employees at this company (331)

Background Information

Employment History

Digital Technician

AT&T Inc.

President and Chief Executive Officer

FDIC Employees FCU

Electronics Technician

AT&T Inc.

Contractor

Organization of American States

Affiliations

At-Large Member
Winston-Salem Chamber of Commerce

Board Member
Winston-Salem Business Inc

Credit Union Advisory Council Member
Mission Asset Fund

Board Member
Downtown Winston-Salem Partnership Inc

Board Member
Coastal Federal Credit Union Hosts NCUF

Board Member
Better Business Bureau Inc

Credit Union Advisory Council Member
American Land Title Association

Advisory Council Member and President and Chief Executive Officer
CFPB Credit Union

Board Member
The Chamber

Research Council Member
Filene Research Institute

Member, Variety of Boards and Committees
North Carolina League Government Affairs Committee

Education

American Graduate School of International Management

masters

Thunderbird

Web References (197 Total References)


Middle: Marcus Schaefer, ...

www.carolinasleague.org [cached]

Middle: Marcus Schaefer, President/CEO Truliant FCU (far right), addresses the group.

...
Following opening remarks by League CEO John Radebaugh and Truliant FCU CEO Marcus Schaefer, Foxx addressed the group and thanked them for their support and concern for members’ and citizens’ financial well-being.


CCUL Headlines

www.carolinasleague.org [cached]

Middle: Marcus Schaefer, President/CEO Truliant FCU (far right), addresses the group.

...
Following opening remarks by League CEO John Radebaugh and Truliant FCU CEO Marcus Schaefer, Foxx addressed the group and thanked them for their support and concern for members' and citizens' financial well-being.
...
Marc Schaefer, Truliant FCU


Board of Directors

www.wsbusinessinc.com [cached]

Marcus Schaefer Truliant Federal Credit Union


Board of Directors

wsbusinessinc.com [cached]

Marcus Schaefer Truliant Federal Credit Union


"I know the expansion looks aggressive, ...

www.cutimes.com [cached]

"I know the expansion looks aggressive, but the $11 million in capital investment for a $2 billion credit union is not that much," Truliant President/CEO Marcus Schaefer said. "The bigger investment, frankly, is in the people."

What also drove the credit union's decision to expand in Charlotte was the metro area's growing population. From 2010 to 2013, Charlotte saw its population swell by more than 61,000 or 8.4%.
"The growth is here and its economy is being driven by companies and jobs," Schaefer said.
A brand survey report also revealed an opportunity for Truliant to gain new members and market share. The report showed 44% of Charlotte residents are customers of Wells Fargo, but a "very high percentage" of them indicated they would join a credit union, according to Schaefer.
"There is still an atmosphere where people are wary of the banking industry and they are worried about being sold products they don't need," he said, noting that Charlotte was hit hard by the financial crisis and its subsequent Great Recession.
...
"To really meet our mission of improving members' lives, we need to have more availability to engage with our members in the Charlotte market," Schaefer said. "We certainly understand the dynamics of the digitally inclined members. Nonetheless, our engagement model with members often requires an ability to sit down with them and have a conversation of making choices relative to what they are going to do financially."
Schaefer said consumers, including millennials, still want branches and the latest research backs his assertion.

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