As a result, Lynn Schutzman, MapQuest's director of sales, said she is seeing a lot of new uses emerge for mapping applications in the real estate business.
Among them are innovative search techniques and mapping out directions for multiple open house visits.
"We're seeing users drawing shapes on the map - they can go into the map and say they want to look at two-bedroom, two-bathroom properties in this area," Schutzman
said, coining this type of search "polygon searching" because of the shapes that users create with the computer mouse.This makes it easier for consumers to find homes exactly where they are interested in buying because people don't always think about where they live in terms of ZIP codes or other defined boundaries.Schutzman
noted a growing use of MapQuest's
optimized routing tool, which allows consumers and Realtors to plan their day around the best route for visiting for-sale homes.
Another practical use for mapping technology is finding comparable sales within a certain geographic area, Schutzman
believes more applications for real estate and mapping will be built around wireless technology, which could enable agents to do things like check neighborhood comps while sitting in the driveway of a home.
"We've seen a lot of change.A year ago our real estate clients were kind of static," Schutzman