This profile was last updated on .
Is this you? Claim your profile.
+ Get 10 Free Contacts a Month
Please agree to the terms and conditions
2000 Pennington Road
Ewing, New Jersey 08628
The College of New Jersey, a primarily undergraduate institution, provides academically prepared students with a challenging education and a rewarding residential experience, small classes and a prestigious faculty. TCNJ has been recognized nationally for ... more
GEM Research Solutions
marketing and statistics
Affiliations -GEM Research Solutions
Comments are closed.
E-commerce is changing the face of marketing and colleges are grappling with integrating it into their curriculum , said Dr. Louis Tucci , assistant professor of marketing and faculty advisor of TCNJ's AMA chapter.Currently TCNJ offers an e-commerce course , but the class is in high demand and the seats are quickly filled during registration time.Because this is such a new area in marketing and it's changing quickly , there are few people who are knowledgeable about the topic.That's why we looked to CMA..CMA provided students with information on the differences between traditional vs. cyberspace marketing tactics including how communicating through cyberspace can lower costs and deliver messages more quickly and effectively.Other topics included information on the use of e-mail , websites , file transfer protocol ( FTP ) sites , e-cards and e-conferences.
Adobe Systems Incorporated
Drinker Biddle & Reath LLP
Staples , Inc.