Weisler Media LLC: Q&A Interview with Liz Janneman - OvationTV
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Q&A Interview with Liz Janneman - OvationTV
Liz Janneman not only speaks fluent Dutch, she is also a very effective senior sales executive for OvationTV.
background spans local to national and agency to network.
started in the business at a rep firm before moving into the agency side of the business in local and then in national cable buying.
talks about buying networks according to their "brand essence" before there was Nielsen measurement for cable.
She eventually moved into cable television to Turner and is currently at Ovation TV where she is the senior sales executive for the company.
, which is a personal favorite of mine, is the only arts-oriented cable network available to subscribers.
And yet, Time Warner Cable has decided to drop Ovation
from its line-up effectively shutting out the arts network in major cities like New York and Los Angeles.
According to the TWC customer service people I have spoken to about the network, they dropped Ovation
without adding any suitable replacement in that tier, effectively lowering the value of their service to their subscribers.
In this interview, Liz
talks about the impact of the Time Warner decision, the importance of arts for communities, the challenges of independent cable networks to survive when competing for channel space with multi-network corporations and the future for media based on the current business models.
Liz Janneman of Ovation TV talks to Charlene Weisler about Ovation and the challenge for smaller independently owned networks to gain (and hold) MVPD coverage.
Charlene Weisler talks to Liz Janneman
specifically about TIme Warner Cable's decision to drop the only arts-oriented cable network from its footprint.
Charlene Weisler asks Liz Janneman of Ovation to talk about the arts and its value in this 5:56 minute video:
shares her predictions for Ovation
and media in general with Charlene Weisler in this 2:40 minute video:
Labels:Independent Networks, Liz Janneman, measurement, Ovation, Ovation TV, OvationTV, predictions, Social Media, Time Warner Cable, Value of the Arts