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Last Update

2016-01-21T00:00:00.000Z

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Wrong Linda MacCracken?

Ms. Linda MacCracken

Facilitator

Society for Healthcare Strategy and Market Development

HQ Phone: (312) 422-3888

Society for Healthcare Strategy and Market Development

155 North Wacker

Chicago, Illinois 60606

United States

Company Description

The Society for Healthcare Strategy and Market Development is the premier national healthcare strategy and market development organization, providing members with the products and services aimed at helping meet the needs of today's changing and challengin ... more

Find other employees at this company (23)

Background Information

Employment History

Instructor
Harvard School of Public Health

Vice President Advisory Services
TRUVEN HEALTH ANALYTICS INC

Affiliations

Board Member
Society for Healthcare Planning and Marketing

Education

BA

Macalester College

MBA

Boston University's Graduate School of Business

MBA
healthcare management
Boston University

MBA
healthcare management
Macalester College

undergraduate degree
Psychology and Political Science
Macalester College

Web References (90 Total References)


Linda MacCracken Senior ...

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Linda MacCracken Senior Principal


Linda MacCracken Customer ...

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Linda MacCracken Customer Engagement Practice Health & Public Service Practice Accenture: Insight Driven Health


SHSMD: Physician Relations: 4 Pillars of Effective Connection Facilitators

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Linda MacCracken | Alan Brown, MD | Tim Crowley | Bob Harrington | Suzanne Hendery | Richard Reynolds, MD | Andrew Snyder | Nancy Watson

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Linda MacCracken Vice President, Advisory Services Truven Health Analytics
...
Linda MacCracken has more than 20 years of experience in the healthcare field. Her work on innovative applications has resulted in launching outpatient solutions, business development applications, and consumer engagement strategies. She currently holds an appointment in management in the Masters of Management Program for physician and dental executives at the Harvard School of Public Health. She has co-authored white papers together with Truven Health Analytics colleagues and is the author of the book Market-Driven Strategy. She is a frequent speaker at national conferences, including the Society for Healthcare Strategy & Market Development's, Customer Based Marketing, Call Center Conference, Physician Hospital Executive Summit, and Professional Research Corporation. Ms. MacCracken holds an MBA in healthcare management from Boston University and a BS in psychology from Macalester College.


SHSMD: Physician Relations: 4 Pillars of Effective Connection

www.shsmd.org [cached]

Linda MacCracken Vice President, Advisory Services Truven Health Analytics


SHSMD: Bundling Services with Data, Doctors, and Decisions

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Linda MacCracken, VP, Thomson Reuters

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