Lee Warnick, the adviser over this traditional campus newspaper, is a professor at Brigham Young University - Idaho (BYU-I) and comes from a traditional print news background.
He received a bachelorâ€™s degree in Print Journalism from Brigham Young University (BYU), a masterâ€™s degree in Media Management from Utah State University (USU), and Ph. D. from the University of Nebraska in Educational Administration, emphasizing in distance and online education.
Before joining Ricks College (now BYU-Idaho) in 1988, his professional career included working as a sports editor for the Deseret News and as the Assistant Editor for LDS Church News.
By 2005, Scroll and most other university newspapers still were not under the pressure that the average professional newspaper was â€" readership was solid, and they were making good money.
However, in June of that year, Lee
attended The Newspaper Association of America Conference on Marketing
and the Future of Newspapers, in Chicago.
had attended similar conferences many times, but he
said that this was the first time that presenters and leaders sounded fearful, even panicked about the future of the industry.
In previous years they had talked as though the newspaper industry was largely immune to the technological and social changes taking place.
Now they seemed to suddenly recognize that the print news industry was in serious trouble unless they adapted quickly.
At one point in the conference Lee
realized that he
was one of only three educators attending.
realized that the journalists of tomorrow would be sent into the industry with the training of yesterday unless he
did something about it.
But was the training of yesterday â€" his
training â€" a bad thing?
No, it was not.
At least not any more than a square peg, and square pegs are great when you have square hole.
But if the news industry of tomorrow is a round hole, the peg had better be reshaped.
determined to prepare his
Communication students to work and excel in the digital world.
proceeded to lead two years of work, proposals, meetings, and late nights.
iComm Student Media was finally born in September of 2007.