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This profile was last updated on 4/7/16  and contains information from public web pages and contributions from the ZoomInfo community.

Dr. Lee Markowitz

Wrong Dr. Lee Markowitz?

Global Chief Research Officer

Ipsos Marketing
Phone: (440) ***-****  
Local Address:  Solon , Ohio , United States
Ipsos S.A
35 Rue du Val de Marne
Paris , Île-de-France 75013
France

Company Description: Ipsos Healthcare is a fact-based research, consulting and strategy specialist in the global biopharmaceutical industry.
Background

Employment History

Education

  • Bachelor's degree , Mathematics
    Kenyon College
  • Doctorate , Social Psychology
    Bowling Green State University
  • Master's degree , Applied Statistics
    Bowling Green State University
94 Total References
Web References
CASRO Online 2012 – Panel of Panelists - Quester
www.quester.com [cached]
Quester's technology was featured in a presentation given by David Brandt and Lee Markowitz of the Ipsos Open Thinking Exchange.
Ipsos Features Quester’s Interactive Probing at CASRO Online 2012 - Quester
www.quester.com [cached]
Quester was honored to have been featured in a paper presented by David Brandt and Lee Markowitz of Ipsos at this year's CASRO Online conference in Las Vegas.
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Brandt and Markowitz suggest that part of the problem may be the fact that "traditional research approaches are siloed into quantitative, qualitative, and observational.
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Brandt and Markowitz shared that an analysis of the results of hundreds of applications of Quester's tool resulted in a "four-fold increase (from 7 words to more than 30) in the number of words in the fully probed response in comparison to an unprobed answer.
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Lee Markowitz, PhD., is the Chief Research Officer of Ipsos InnoQuest. In his role, Lee is responsible for certifying that all methodologies, products, and approaches developed by Ipsos InnoQuest, Ipsos' Innovation and Forecasting practice, are globally consistent, of the highest quality, and best in class.
Ipsos Leaders to Take to the Podium At 2010 ARF Event
www.marketresearchworld.net [cached]
Lee Markowitz, Global Chief Research Officer with Ipsos Marketing, will examine forecasting tools for innovating and marketing consumer packaged goods.
Dr. Markowitz will first discuss how traditional forecasting tools are often too rigid to apply to current innovation processes and then introduce solutions that will help marketers meet today's challenges.
by Lee ...
www.ipsos-na.com [cached]
by Lee Markowitz
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Lee Markowitz Global Chief Research Officer, Marketing Ipsos InnoQuest
Ipsos - Nobody's unpredictable
www.ipsos-novaction.com [cached]
Lee Markowitz, Chief Research Officer, Ipsos Innoquest,
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