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Wrong Laura Batcha?

Ms. Laura L. Batcha

Chief Executive Officer and Executive Director

Organic Trade Association

Direct Phone: (413) ***-****       

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Organic Trade Association

28 Vernon St, Suite 413

Brattleboro, Vermont 05301

United States

Company Description

The Organic Trade Association (OTA) is the membership-based business association for organic agriculture and products in North America. OTA is the leading voice for the organic trade in the United States, representing over 8,500 organic businesses across ... more

Find other employees at this company (168)

Background Information

Employment History

Director, Grassroots Strategic Planning and Development

Tom's of Maine Inc


Green Money Journal

Director of Marketing and Public Relations

Lunch Break


Board Member
Just Label It

Member of the Advisory Committee On Biotechnology and 21st Century Agriculture
U.S. Department of Agriculture

Board Member
International Working Group for the Global Organic Textile Standard


University of Wisconsin

Master's degree

Management Science

Marlboro College

Web References (198 Total References)

Home | OTA [cached]

Meet our CEO Laura Batcha

Letter to the editor by Laura Batcha
The sessions will be moderated by OTA's CEO Laura Batcha and presenters will include Organic Center scientists Dr. Jessica Shade and Dr. Tracy Misiewicz, as well as Dr. Asa Bradman, a University of California Berkeley scientist and Organic Center board member.
OTA's CEO Laura Batcha will participate in a panel on the proposed Organic Check-off that will present opposing viewpoints on the topic and encourage audience participation.
To learn more, please contact OTA's CEO Laura Batcha or the Organic Center's Director of Science Programs Dr. Jessica Shade.

Staff | OTA [cached]

Meet our CEO Laura Batcha

Laura Batcha CEO and Executive Director Laura works closely with OTA's Board of Directors, diverse membership, and professional staff to advance key institutional objectives through strategic planning and program implementation. She brings 20 years of direct experience as a certified organic producer and handler. LEARN MORE
Laura Batcha, Chief Executive Officer/Executive Director, (202) 403-8512
Meet our CEO Laura Batcha

Board of Directors | OTA [cached]

Meet our CEO Laura Batcha

Meet our CEO Laura ... [cached]

Meet our CEO Laura Batcha

Home > About OTA > Staff > Meet our CEO Laura Batcha
Meet our CEO Laura Batcha
Laura Batcha, CEO/Executive Director of the Organic Trade Association, has done all things organic-from raising organic crops, selling at famers' markets and through Community Supported Agriculture (CSA) programs, having her own small organic business, working for a multinational organization, and now serving as the head of the leading organic association in the United States. And she's had a great time.
"I love it all-the good guys doing the good stuff," Batcha told the Organic Report.
When Batcha was fresh out of college, she went to work on a certified organic farm in Santa Cruz, California. It was one of the first organic farms in the area-about 20 acres of vegetables. She worked in the fields. She also managed field harvesting in the morning, field planting in the afternoon, and green house planting. Every day she and the dozen employees on the farm-other young adults from all over the world-would sit down, have lunch together and talk about the emerging organic movement.
"When I started out in organic, we had to figure out infrastructure, and how to ship organic products safely-how to manage the organic supply chain and maintain the integrity of organic."
- Laura Batcha
"From that point on, I've worked in the organic industry in one way or another," said Batcha. "The actual farming was really fun, very hard work but very rewarding. Organic is the only kind of farming I know."
Batcha eventually moved back to the East Coast where her family had roots, and she ran a small certified organic herb botanical farm, Green Mountain Herbs, in Vermont. She became an expert in medicinal herbal extracts and processed her products on the farm, thus obtaining both an organic producer certificate and an organic processor certificate. Her business grew from local markets to local stores.
Then she debuted her products on the national scene at Natural Products Expo East in Baltimore in the mid-1990s, and it was a game-changer. Business exploded, and the company grew to become one the largest certified organic producers of medicinal herbs and extracts on the East Coast. Batcha sold the company to Tom's of Maine in 1999, where she then worked for a decade in various positions in product and business development and strategic development. But she still kept her toes in the dirt, splitting the farm off when she sold to Tom's and transitioning it back to organic vegetable production.
"When I started out in organic, we had to figure out infrastructure, and how to ship organic products safely-how to manage the organic supply chain and maintain the integrity of organic," said Batcha. "Organic was definitely growing in popularity, but the industry was still developing the federal regulations that now guide the sector."
In 2008, Batcha joined the Organic Trade Association as Director of Marketing and Public Relations, was promoted to Executive Vice President, and named CEO and Executive Director of OTA in January of 2014. "This was my first foray into the organic policy side, but that being said, I lived through and experienced first-hand the maturing of the industry and development of many of today's organic regulations and policies."
Under Batcha's tenure as head of OTA, the association has increased its presence and advocacy for organic in the nation's capital, the Farmers Advisory Council has enlarged and strengthened, consumer education efforts about organic have been boosted, new resources to help U.S. organic producers connect to the global marketplace have been developed, and OTA membership has increased as demand for organic continues to break new records every year.
"This is an incredibly exciting time for all of us in the organic industry," says Batcha.
Meet our CEO Laura Batcha

NODPA Industry News [cached]

Laura Batcha (OTA Executive Vice President) and Robynn

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