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2016-02-28T00:00:00.000Z

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Larry Herman

Senior Vice President, Director of Legal Research

Target Research Group Inc

Direct Phone: (845) ***-**** ext. **       

Email: l***@***.com

Target Research Group Inc

515 Airport Executive Park

Nanuet, New York 10954

United States

Company Description

Target Research Group Inc., was founded in 1986. As a partnership under the direction of Ron Silver and Joe Jesuele, the company experienced growth and prosperity. In 1999, the company was acquired by the MVL Group, whose current holdings of Quick Test ... more

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Web References (32 Total References)


Contact Target Research Group

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Larry Herman


Market Research Experts | Target Research Group

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Larry Herman
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Larry Herman
Senior Vice President and Director of Legal Research


Elizabeth Prizzia, Vice-President, Client Services

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Larry Herman

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Larry Herman

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Larry Herman
Senior Vice-President


Larry Herman, Senior Vice-President

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Larry Herman, Senior Vice-President

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Larry is the director of Target Research’s Legal Research Division. He is an expert in designing and conducting quantitative research studies for use in litigation.
With over 30 years of research experience, he has conducted hundreds of legal studies including claims substantiation, misleading advertising, trademark and trade dress issues.
As an authority on the subject of litigation research he has access to and has worked with a network of expert witnesses from many of the top universities around the country.
He brings an unparalleled dimension to the cause as he helps clients design surveys to defend their companies in a lawsuit or helps clients initiate lawsuits against their competition. His competence and experience assures Target Research’s clients their studies will be done right and be admissible in court if necessary.
Larry also has a wealth of experience designing studies for consumer satisfaction, market segmentation and new product introductions in CPG, pharmaceuticals, retail, telecommunications, and financial services.
He has had articles published on the intricacies of legal research: “Using Survey Research To Win Intellectual Property Disputes�, Intellectual Property Today , 1999. “Research On The Witness Stand: Conducting Surveys For Use In Litigation�, Quirk’s Marketing Research Review , 1999.

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