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This profile was last updated on 5/1/14  and contains information from public web pages and contributions from the ZoomInfo community.

Marketing Director

Local Address: Irvine, California, United States
Marketplace Events LLC
31300 Solon Rd. Suite 3
Cleveland, Ohio 44139
United States

Company Description: Marketplace Events currently produces 38 market-leading home and garden shows in North America. We are dedicated to creating effective partnerships to help you...   more
Background

Employment History

  • Vice President, Director of Communications
    AMA Pro Racing
  • Brand Director
    Advanstar Communications Inc
  • Business Development Director
    Advanstar Communications Inc
  • Marketing Director
    MotorcycleGroup
  • Vice President, Director of Communications
    Racing
  • Brand Director
    Progressive International Motorcycle
  • Brand Director
    Powersports Group
  • Member, Management Team
    Powersports Group

Education

  • bachelor's degree , communications
    California State University , Fullerton
107 Total References
Web References
Meet the Team | AIME Who We Are | Who We Are | AIMExpo
www.aimexpousa.com, 13 Feb 2014 [cached]
Kerry Graeber, Marketing Director
Kerry Graeber not only brings over two decades of experience in the motorcycle industry, but also a lifetime of riding. Graeber honed his business skills in the highly charged ad agency world where a keen eye for marketing prepared him for his first motorcycle job at American Suzuki Motor Corp. First joining Suzuki in the advertising department, he quickly rose to the position of Associate Director of Brand Marketing & Advertising.
Following more than a decade at Suzuki, Kerry directed his talents to the industry's race sanctioning arena, and became Vice President of Communications at AMA Pro Racing, growing awareness of AMA's professional racing properties.
A Southern California native who grew up riding at Saddleback, Osteen's, and many of the other bygone riding areas of the region, Kerry earned an Advertising Degree from California State University, Fullerton. Given his broad industry background and deep marketing skills, Graeber is a natural fit at Marketplace Events where he and his teammates are working hard to ensure that AIMExpo adds real and lasting value to the motorcycle industry, while creating a new and highly-charged experience for motorcycle enthusiasts.
...
Left to right, Mike Webster, Bonni Finer, Chad Douglass, Heather Higgins, Matt Cavanaugh, Cinnamon Kernes, Larry Little and Kerry Graeber.
AMA Pro Racing Names Graeber As Director Of Communications
www.bikerradio.com, 13 Nov 2002 [cached]
AMA Pro Racing Names Graeber As Director Of Communications
November 13, 2002
Pickerington, OH - (MCNW) Kerry Graeber has been appointed Vice President, Director of Communications, for AMA Pro Racing, the leading sanctioning body for motorcycle sport in the United States.Graeber, to be based in AMA Pro Racing's recently-established West Coast office, will direct the communications efforts of the organization, serve as an additional liaison between the motorcycle industry and AMA Pro Racing and manage relationships with key media, among other things.Graeber is set to start November 20, 2002.
Graeber, a motorcycle-industry veteran, leaves American Suzuki Motor Corporation as Associate Director, Brand Marketing & Advertising where he oversaw the company's advertising and brand marketing programs.A lifelong motorcyclist and former amateur off-road racer, Graeber holds a bachelor's degree in communications from California State University, Fullerton.
"Kerry brings a wealth of experience and knowledge to this position and deepens the talent pool at AMA Pro Racing," said Scott Hollingsworth, CEO of AMA Pro Racing.
...
"Improving communications with our stakeholders is a high priority and, as a respected industry executive, Kerry is perfectly suited to the task.Additionally, locating Kerry in our Los Angeles office further demonstrates AMA Pro Racing's commitment to expanding our Southern California presence.The West Coast is the unofficial heart of motorcycling in the United States and there Kerry will have regular access and contact with the major OEMs, motorcycle media and race teams."
Graeber's appointment is the latest in a series of high profile personnel additions at AMA Pro Racing over the last 18 months.
...
"I am thrilled to have been selected by AMA Pro Racing," said Graeber.
Kerry Graeber, Brand ...
bikerpros.com, 4 Feb 2013 [cached]
Kerry Graeber, Brand Director for Advanstar: On the V-Twin market
We speak with Kerry Graeber, brand director for Advanstar, on the V-Twin market, launching an event and why it makes sense to party on Saturday night. DEALERNEWS: The American V-Twin Dealer Show was announced last July. But how much preparation was made beforehand? GRAEBER: The plans to launch the American V-Twin Dealer Show were under... Read more >
Welcome to Virtually Real Motocross
www.robbiehorton.com, 6 April 2005 [cached]
AMA Pro Racing's Kerry Graeber added that a U.S. Savings Bond will be awarded to the top three finishers at the season finale, as was the case in years one and two of the championship.
Welcome to Virtually Real Motocross
www.tallonvohland.com, 16 Nov 2004 [cached]
AMA Pro Racing's vice president, director of communications Kerry Graeber said the whole concept of the banquet was changed this year to make it more enjoyable for award recipients as well as everyone else in attendance."Awards banquets by their very nature can be boring, drawn out events," said Graeber.
...
Graeber joked that Jerry's comments only crossed the line of good taste "a couple of times!"
Graeber added that the banquet was tied into the AMA Supermoto Championship finale, the AMA Red Bull Supermoto A-Go-Go, which essentially made the weekend a non-stop party.
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