Corporate President, Rentrak
is responsible for developing new markets for Rentrak Corporation
, a leader in audience measurement tracking media consumption across numerous distribution platforms including: Theatrical Film, Home Entertainment
, TV and Online Video-On-Demand Content, Live Television, DVRs, Mobile Video, Broadband Downloads and Streaming and Video Advertising.
Serving in the role of media futurist, he works directly with the CEO and Chairman and the Board in setting the strategic direction of the company and leading new business initiatives in cross-platform reporting, analytics and research.
Ken was a founding executive for the start-up of 9 television networks including Nickelodeon, MTV, ON TV, and the JCPenney Shopping Channel where he was Co-Executive Producer.
He also was a founding executive of two Internet Services firms: Box Top Interactive and iXL.
For the past 12 years, Ken
has been primarily focused on Digital Media
across all platforms worldwide.
accomplishments at Rentrak
are the launches of OnDemand Essentials, TV Essentials, Mobile TV Essentials and Internet TV Essentials.