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2016-04-26T00:00:00.000Z

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Katie Mackin

Executive Producer

Passion Pictures

Direct Phone: +44 **** ******       

Email: k***@***.com

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Passion Pictures

3rd Floor 33-34 Rathbone Place London

London, London w1t 1jn

United Kingdom

Company Description

Passion is a leader in animation. We collaborate with, and nurture, the world's best creative talent. Through our studios in London and Paris, and offices in New York and Melbourne, we produce commercials, music videos and digital content for a global aud ... more

Find other employees at this company (208)

Background Information

Employment History

Executive Producer

XYZ Studios

Facilities Manager

Digital Pictures

Production

Moving Picture Company

Web References (84 Total References)


Katie ...

www.shootonline.com [cached]

Katie Mackin

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The new studio will be run by executive producer Katie Mackin, who returns to her native Australia after spending 10 years in the UK working mainly at Passion's London office as well as stints at other leading VFX houses.
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"Working on the CTM [Compare the Market] campaign highlighted an opportunity for Passion to expand into the Southern Hemisphere," said Mackin, who is also keen to employ Passion's pioneering skills in emerging animation techniques such as real-time puppeteering, pointing in particular to the #AskZlatan element of the huge 'Risk Everything' campaign that Passion partnered with Wieden+Kennedy Portland for last summer, when Passion created dozens of full-CG films on the fly with a 3D Zlatan Ibrahimovic responding to questions tweeted by the public.


Executive Producer Katie ...

www.digitalmedia-world.com [cached]

Executive Producer Katie Mackin will run the new studio. She is from Australia originally, returning after spending 10 years in the UK working mainly at Passion's London office as well as putting in time at other major VFX facilities. Katie said she is enthusiastic about bringing Passion Pictures to the ad industry here. "The agencies in Australia and New Zealand create some of the most interesting work on the international scene and with our diverse roster of talented directors, I know we can help bring those ideas to life," she said.

Passion-pictures-CTM Van
For the past two years, Katie has been collaborating with agency VCCP Sydney on its Compare the Market work from Passion's London office and she is now pleased to be producing films for the client in Australia, having shot three spots in Sydney in November.
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Katie said, "The potential for that process to be used in interactive advertising campaigns is endless.


Katie ...

shootonline.com [cached]

Katie Mackin

...
The new studio will be run by executive producer Katie Mackin, who returns to her native Australia after spending 10 years in the UK working mainly at Passion's London office as well as stints at other leading VFX houses.
...
"Working on the CTM [Compare the Market] campaign highlighted an opportunity for Passion to expand into the Southern Hemisphere," said Mackin, who is also keen to employ Passion's pioneering skills in emerging animation techniques such as real-time puppeteering, pointing in particular to the #AskZlatan element of the huge 'Risk Everything' campaign that Passion partnered with Wieden+Kennedy Portland for last summer, when Passion created dozens of full-CG films on the fly with a 3D Zlatan Ibrahimovic responding to questions tweeted by the public.


Oscar-winning international animation and ...

www.awn.com [cached]

Oscar-winning international animation and film production company opens a new office in Melbourne headed by executive producer Katie Mackin.

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Executive Producer Katie Mackin Passion Pictures, the multiple-Oscar-winning international animation and film production company founded by Andrew Ruhemann, has opened a new office in Melbourne to serve advertising clients in Australia and New Zealand.
The new studio will be run by Executive Producer Katie Mackin, who returns to her native Australia after spending 10 years in the UK working mainly at Passion's London office as well as stints at some of the world's top VFX houses.
On opening the new studio, Mackin said, "I'm thrilled to bring Passion Pictures to the ad industry here. The agencies in Australia and New Zealand create some of the most interesting work on the international scene and with our diverse roster of talented directors, I know we can help bring those ideas to life."
For the past two years Mackin has been collaborating with VCCP Sydney on its Compare the Market work from Passion's London office and she is now excited to be producing films for the client in Australia, having shot three spots in Sydney in November. The first of those, "Undercover Sergei", aired on 15th February.
"Working on the CTM campaign highlighted an opportunity for Passion to expand into the Southern Hemisphere. With the company's 30 years of animation history, we're recognised as industry leaders and we're excited to bring those skills to the Australasian market," said Mackin, who is also keen to employ Passion's pioneering skills in emerging animation techniques such as real-time puppeteering, pointing in particular to the #AskZlatan element of the huge 'Risk Everything' campaign that Passion partnered with Wieden+Kennedy Portland for last summer, when Passion created dozens of full-CG films on the fly with a 3D Zlatan Ibrahimovic responding to questions tweeted by the public. "The potential for that technology to be used in interactive advertising campaigns is endless. We can't wait to see the ideas Australasian ad agencies dream up to use it."
On the new office's opening, Passion Pictures MD and EP in London Alex Webster said: "We're excited to launch our new studio in Melbourne and look forward to collaborating with some of the most talented creatives in the world. With Katie being an integral part of the Passion team for the past ten years, she's the ideal person to make sure we hit the ground running."
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Katie Mackin


XYZ BLOG

blog.xyzstudios.com [cached]

XYZ welcomes Katie Mackin as our EP!

XYZ Studios is super chuffed to appoint Katie Mackin as Executive Producer. She was most recently Senior Producer at Passion Pictures London and previously worked at The Moving Picture Company London. Mackin has produced campaigns for clients such as Audi, Adidas, Burberry and Coca Cola and worked with agencies including Wieden+Kennedy London, Goodby, Silverstein & Partners San Francisco, BBDO New York, BBH London and Mother London. Says XYZ founder Tim Kentley "Mackin is a perfect fit for us, a Melbourne girl with serious northern hemisphere exposure, she is the right mix to lead XYZ as a bi-global studio, with offices in Melbourne and New York.

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