"The educational market is very hot," says Kathleen Cervi, product manager, Kodak Graphic Communications Group (GCG) (Rochester, NY).
"This is not only black book blocks with color covers - we also have a number of customers that are doing everything in color, such as for early stage review copies."Black-and-white supplemental products such as workbooks and teacher's manuals also are thriving, says Cervi
A few years ago, it was easy to distinguish digital from offset, but that's no longer the case."Five years ago, the toner might be raised a bit or look richer than traditional output," says Cervi
"We are striving to make the workflow press-agnostic," says Cervi
."It doesn't matter whether you are [printing digital or offset], you don't have to start over [if switching from one process to the other].The life of a book can be accommodated with one workflow: digital for review copies, offset if a longer run warrants it, and then digital again toward the tail end of the cycle."
The Internet continues to significantly change book production."Under the classic model, you produced books for future demand," says Cervi