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Karen Clarkson

Vice President North America

VisitBritain

HQ Phone:  (212) 850-0336

Direct Phone: (212) ***-****direct phone

Email: k***@***.org

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I agree to the Terms of Service and Privacy Policy. I understand that I will receive a subscription to ZoomInfo Community Edition at no charge in exchange for downloading and installing the ZoomInfo Contact Contributor utility which, among other features, involves sharing my business contacts as well as headers and signature blocks from emails that I receive.

VisitBritain

845 Third Avenue Floor 10

New York City, New York,10022

United States

Company Description

VisitBritain, the national tourism agency, is responsible for inspiring the world to explore Britain and for developing the UK's visitor economy. Visitors from North America made 4.3 million visits to Britain in 2016 - up 7% on 2015. The U.S. remains in the to...more

Find other employees at this company (422)

Background Information

Employment History

Visit Britain's Vice President

North America


Different Marketing Roles

VisitScotland


Affiliations

Eastern Kentucky University

Advisory Board Member


Education

degree

French & Marketing

Strathclyde University , Glasgow


Web References(61 Total References)


Advisory Board | Ataway Exchange

www.atawayexchange.com [cached]

Karen Clarkson
Visit Britain Karen Clarkson | Vice President North America Visit Britain A tourism marketing professional, Karen has over 15 years' experience in the travel industry. Karen is currently Vice President, North America at VisitBritain, mandated to promote Britain overseas and thereby grow the contribution visitors make to the UK economy. Karen, based in New York, manages their operations in North America (Los Angeles, New York and Toronto) and is responsible for leading the team to deliver in key business areas: market intelligence, media relations, business development, marketing and partnerships. VisitBritain's priority is to deliver a four-year match funded global marketing programme ( Great Britain - You're Invited) which takes advantage of the unique opportunities created by the recent Royal Wedding, the upcoming Queen's Diamond Jubilee and the 2012 Games to showcase Britain and attract new and repeat visitors. This campaign aims to attract four million extra visitors( from growth and core markets) to Britain, who will spend an additional £2 billion, and stimulate the creation of 50,000 new jobs. Prior to relocating to New York, Karen was based in Paris for 3 years as the Manager, France & Benelux for VisitBritain. Additionally she has held different marketing roles for both VisitScotland and VisitBritain being based in variously Edinburgh, New York and Singapore. During 2003/2004 Karen took a career break to work, travel and live throughout Asia Pacific. During this period she worked for the Australian Red Cross, Small Luxury Hotels of the World, See Sydney plus volunteered with local communities. Karen graduated from Strathclyde University, Glasgow, in 1993 with a degree in French & Marketing, and has a Chartered Institute of Marketing Post Graduate Diploma (Merit) from Napier University, Edinburgh. In her spare time, Karen enjoys watersports (SCUBA diving, swimming), the arts; specifically film and music. An avid traveler, Belize, Santa Fe, US National Parks and Uruguay all feature on her current bucket list.


media.visitbritain.com

However, VisitBritain Vice President North America, Karen Clarkson, feels strongly that innovation and out-smarting the competition will be the key to growing the value of the North American business to Britain in the coming years.
"There is still so much opportunity for growth in North America," says Clarkson. Attendees will hear from top experts in each industry including CEO and Founder of Skift.com, Rafat Ali; Entrepreneur, Author and Social Media Authority, Peter Shankman; VisitBritain's Karen Clarkson and Vice President of the Cosmopolitan Hotel, Colleen Birch.


Team USA Helps Highlight Britain! | TRAVEL THERAPY with Karen Schaler

traveltherapytrips.com [cached]

VisitBritain's North America Vice President Karen Clarkson says the goal of Team USA: Britain Bound is to take fans behind the scenes at Olympic venues and popular British travel spots leading up to the Olympics next summer.


www.ukinbound.org

We will be joined by VisitBritain's Regional Manager for North America, Karen Clarkson as she updates up on the USA market as well as looking at ways to combat the recent loss of market share.


www.blackenterprise.com

(l-r) Karen Clarkson, vice president of North America for VisitBritain, Downton Abbey actor Dan Stevens, R&B singer Estelle and Simon Talling-Smith, executive vice president of the Americas at British Airways, pose at The Big British Invite opening reception on Thursday, March 21 (Image: Source)


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