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Wrong Julie Berg?

Julie Dexter Berg

Managing Partner, Executive Advisor

Brandmaking , LLC

Direct Phone: (425) ***-****direct phone

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I agree to the Terms of Service and Privacy Policy. I understand that I will receive a subscription to ZoomInfo Community Edition at no charge in exchange for downloading and installing the ZoomInfo Contact Contributor utility which, among other features, involves sharing my business contacts as well as headers and signature blocks from emails that I receive.

Background Information

Employment History

Executive Vice President and Chief Marketing Officer

Supervalu Inc.


Chief Marketing Officer

Cricket Communications , Inc.


Chief Marketing Officer

Mass Market Retailers


Executive Vice President and General Manager

AirTouch Communications


Affiliations

NeuStar , Inc.

Executive Advisor


Bridge Partners LLC

Executive Advisor


Education

B.A.

hotel restaurant administration

Washington State University


M.B.A.

marketing management

University of Oregon


Web References(92 Total References)


www.brandmakingllc.com

Julie Dexter Berg
Brandmaking LLC : Julie Dexter Berg Brandmaking LLC Brandmaking LLC : Julie Dexter Berg Julie Dexter Berg


www.prnewswire.com

Leap Appoints Julie Dexter Berg as Chief Marketing Officer
SAN DIEGO, May 14, 2013 /PRNewswire/ -- Leap Wireless International, Inc. (NASDAQ: LEAP), today announced the appointment of Julie Dexter Berg as chief marketing officer, effective May 13, 2013.  In her role, Ms. Berg will have responsibility for the company's marketing activities, including brand strategy, consumer messaging, product and device strategy and management, merchandising and advertising. (Logo: http://photos.prnewswire.com/prnh/20101220/MM20546LOGO-a) Berg has more than 30 years of marketing experience and brings an extensive operational and brand strategy background as a senior marketing executive, including as chief marketing officer with several large companies in a number of industries.  Berg comes to Leap from Brandmaking LLC, a brand and consumer strategy management consulting firm that she founded and where she served as managing partner.  Prior to Brandmaking, Berg was chief marketing officer of Supervalu, Inc. where she was tasked with developing a comprehensive consumer and brand strategy. "We are pleased to welcome Julie to our team," said Doug Hutcheson , Leap's chief executive officer.  "Julie is a seasoned executive who rounds out Leap's executive team and completes the leadership transition we began to position our business to successfully compete in the increasingly competitive wireless industry.  We are confident that her strong background in marketing strategy, brand development and operational experience will help us continue to successfully develop and expand the Cricket brand." "We are pleased to welcome Julie to our team," said Doug Hutcheson , Leap's chief executive officer.  "Julie is a seasoned executive who rounds out Leap's executive team and completes the leadership transition we began to position our business to successfully compete in the increasingly competitive wireless industry.  We are confident that her strong background in marketing strategy, brand development and operational experience will help us continue to successfully develop and expand the Cricket brand." Prior to joining Supervalu in 2010, Berg served as managing partner at Brandmaking, where she provided marketing and consumer strategy services for a broad range of clients in the consumer products, healthcare, cable and retail sectors.  From 1997 to 2000, she served as executive vice president and chief marketing officer of MediaOne (now Comcast), where she was responsible for the customer and product strategy for video entertainment, broadband internet, and cable telephone services.   From 1995 to 1997, Berg was an executive vice president and general manager for Airtouch Wireless (now Verizon) and from 1990 to 1995 held several positions with US West including vice president, marketing.  From 1980 to 1990, Berg gained experience in consumer packaged goods marketing and brand management with several large companies including Carnation Company and Nestle Foods.  Berg graduated from Washington State University with a B.A. in hotel & restaurant administration and earned her M.B.A. with a focus on marketing management, from the University of Oregon.  Berg serves as an instructor in the Executive Education Program at the University of Oregon and is a director on the boards of a number of advertising, technology and internet retail companies.


phx.corporate-ir.net

Leap Appoints Julie Dexter Berg as Chief Marketing Officer
Leap Wireless - Media Relations - Press Release Leap Appoints Julie Dexter Berg as Chief Marketing Officer Julie Dexter Berg , 2013. In her role, Ms. Berg will have responsibility for the company's marketing activities, including brand strategy, consumer messaging, product and device strategy and management, merchandising and advertising. (Logo: http://photos.prnewswire.com/prnh/20101220/MM20546LOGO-a) Berg has more than 30 years of marketing experience and brings an extensive operational and brand strategy background as a senior marketing executive, including as chief marketing officer with several large companies in a number of industries. Berg comes to Leap from Brandmaking LLC , a brand and consumer strategy management consulting firm that she founded and where she served as managing partner. Prior to Brandmaking, Berg was chief marketing officer of Supervalu, Inc. where she was tasked with developing a comprehensive consumer and brand strategy. "We are pleased to welcome Julie to our team," said , Leap's chief executive officer. "Julie is a seasoned executive who rounds out Leap's executive team and completes the leadership transition we began to position our business to successfully compete in the increasingly competitive wireless industry. We are confident that her strong background in marketing strategy, brand development and operational experience will help us continue to successfully develop and expand the Cricket brand." Prior to joining Supervalu in 2010, Berg served as managing partner at Brandmaking, where she provided marketing and consumer strategy services for a broad range of clients in the consumer products, healthcare, cable and retail sectors.  From 1997 to 2000, she served as executive vice president and chief marketing officer of MediaOne (now Comcast ), where she was responsible for the customer and product strategy for video entertainment, broadband internet, and cable telephone services.   From 1995 to 1997, Berg was an executive vice president and general manager for Airtouch Wireless (now Verizon ) and from 1990 to 1995 held several positions with US West including vice president, marketing. From 1980 to 1990, Berg gained experience in consumer packaged goods marketing and brand management with several large companies including Carnation Company and Nestle Foods . Berg graduated from Washington State University with a B.A. in hotel & restaurant administration and earned her M.B.A. with a focus on marketing management, from the University of Oregon . Berg serves as an instructor in the Executive Education Program at the


phx.corporate-ir.net

Leap Appoints Julie Dexter Berg as Chief Marketing Officer
Julie Dexter Berg , 2013. In her role, Ms. Berg will have responsibility for the company's marketing activities, including brand strategy, consumer messaging, product and device strategy and management, merchandising and advertising. (Logo: http://photos.prnewswire.com/prnh/20101220/MM20546LOGO-a) Berg has more than 30 years of marketing experience and brings an extensive operational and brand strategy background as a senior marketing executive, including as chief marketing officer with several large companies in a number of industries. Berg comes to Leap from Brandmaking LLC , a brand and consumer strategy management consulting firm that she founded and where she served as managing partner. Prior to Brandmaking, Berg was chief marketing officer of Supervalu, Inc. where she was tasked with developing a comprehensive consumer and brand strategy. "We are pleased to welcome Julie to our team," said , Leap's chief executive officer. "Julie is a seasoned executive who rounds out Leap's executive team and completes the leadership transition we began to position our business to successfully compete in the increasingly competitive wireless industry. We are confident that her strong background in marketing strategy, brand development and operational experience will help us continue to successfully develop and expand the Cricket brand." Prior to joining Supervalu in 2010, Berg served as managing partner at Brandmaking, where she provided marketing and consumer strategy services for a broad range of clients in the consumer products, healthcare, cable and retail sectors.  From 1997 to 2000, she served as executive vice president and chief marketing officer of MediaOne (now Comcast ), where she was responsible for the customer and product strategy for video entertainment, broadband internet, and cable telephone services.   From 1995 to 1997, Berg was an executive vice president and general manager for Airtouch Wireless (now Verizon ) and from 1990 to 1995 held several positions with US West including vice president, marketing. From 1980 to 1990, Berg gained experience in consumer packaged goods marketing and brand management with several large companies including Carnation Company and Nestle Foods . Berg graduated from Washington State University with a B.A. in hotel & restaurant administration and earned her M.B.A. with a focus on marketing management, from the University of Oregon . Berg serves as an instructor in the Executive Education Program at the


www.artsjunction.org

Leap Appoints Julie Dexter Berg as Chief Marketing Officer | May 14, 2013 | Continue reading →
Leap Appoints Julie Dexter Berg as Chief Marketing Officer | Product Marketing Leap Appoints Julie Dexter Berg as Chief Marketing Officer Posted onMay 14, 2013byadmin - Seasoned Executive Brings Strong Background in Marketing and Brand Management - SAN DIEGO, May 14, 2013 /PRNewswire/ - Leap Wireless International, Inc. (NASDAQ:LEAP), today announced the appointment of Julie Dexter Berg as chief marketing officer, effective May 13, 2013. In her role, Ms. Berg will have responsibility for the company's marketing activities, including brand strategy, consumer messaging, product and device strategy and management, merchandising and advertising. (Logo: http://photos.prnewswire.com/prnh/20101220/MM20546LOGO-a) Berg has more than 30 years of marketing experience and brings an extensive operational and brand strategy background as a senior marketing executive, including as chief marketing officer with several large companies in a number of industries. Berg comes to Leap from Brandmaking LLC, a brand and consumer strategy management consulting firm that she founded and where she served as managing partner. Prior to Brandmaking, Berg was chief marketing officer of Supervalu, Inc. where she was tasked with developing a comprehensive consumer and brand strategy. "We are pleased to welcome Julie to our team," said Doug Hutcheson, Leap's chief executive officer. "Julie is a seasoned executive who rounds out Leap's executive team and completes the leadership transition we began to position our business to successfully compete in the increasingly competitive wireless industry. We are confident that her strong background in marketing strategy, brand development and operational experience will help us continue to successfully develop and expand the Cricket brand." Prior to joining Supervalu in 2010, Berg served as managing partner at Brandmaking, where she provided marketing and consumer strategy services for a broad range of clients in the consumer products, healthcare, cable and retail sectors. From 1997 to 2000, she served as executive vice president and chief marketing officer of MediaOne (now Comcast), where she was responsible for the customer and product strategy for video entertainment, broadband internet, and cable telephone services. From 1995 to 1997, Berg was an executive vice president and general manager for Airtouch Wireless (now Verizon) and from 1990 to 1995 held several positions with US West including vice president, marketing. From 1980 to 1990, Berg gained experience in consumer packaged goods marketing and brand management with several large companies including Carnation Company and Nestle Foods. Berg graduated from Washington State University with a B.A. in hotel restaurant administration and earned her M.B.A. with a focus on marketing management, from the University of Oregon. Berg serves as an instructor in the Executive Education Program at the University of Oregon and is a director on the boards of a number of advertising, technology and internet retail companies. This entry was posted in Marketing Product Strategy and tagged Inc., Julie Dexter Berg, Leap Wireless International. Bookmark the permalink.


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