Stranded spoke with Joyce Kim, NYX Global Director of Product Development, who suggests we "look at the face as an artist looks at his palette."
For those who are on a quest to achieve the type of symmetry that only really exists in cartoons and catwalks, Kim
advises that "to give the appearance of symmetry, shade in commonly focused areas like the bridge of the nose and cheekbones."
It can be as simple as this if you wish when it comes to contouring, but since every face is completely unique, Kim
recommends a little self-reflection prior to hitting the powder: "When contouring, you should first look at the face shape and assess what facial features to focus on.
An easy place to start is the temples and cheekbones, working from there over to the nose and jawline (once you've got a handle on things).
believes that contouring and highlighting should be used together when trying to achieve a flawless look, as "contouring is used to minimize the appearance of undesired areas and highlighting is for emphasizing areas.
Regardless of skin shades and preference, it's important to know that not everyone needs to highlight and contour in the same areas."
goes on to echo that "both are equally important, based on your skin tone.
Deep skin tones benefit from highlighting whereas fair skin tones benefit from contouring."
There is a wide range of products available for contouring, from creams to powders and pen-applicators.
Pen-applicators are seriously convenient, not to mention seamlessly portable and make creating straight, sharp lines a breeze.
If you're not confident applying cream products by blending with your fingers or a sponge, a powder compact is more up your alley.
suggests using a flat brush for a dramatic, high-definition look and an angled brush for a day-look or something more casual.
Here is Joyce Kim's
guide to the perfect chiseled cheekbone: