Jorge Adeler, The Jeweler
Jorge Adeler - Owner Adeler Jewelers
They all had little huts and workshops and he
paid them to simply go about their traditional business.
did it because he
believed that it should be done.
The size and spending power of the American middle class can, sometimes, replicate that.
There are still some classic, family businesses that hum along, producing the finer things with all the care of their predecessors.
We visited one in Great Falls, Virginia.
While America was going through Watergate, platform shoes and polyester, Jorge Adeler
, native of Argentina, was importing precious stones from South America.
wouldn't go through middlemen; he
went to the mines and the tiny mining towns themselves, with their quick strikes and Wild West atmosphere.
, 60, arrived in the United States at the age of 27 The whole country was buying turquoise.
Turquoise and silver.
immediately decided that there was enough blue in the country and started bringing in his
is one of the lucky people whose children follow gladly in his
art, and get real good at it.
daughters, and they followed.
Now, they all run the floor.
Jorge Adeler has become a coin collector and treasure hunter.
become a bit of a fiend for rare coins, and this fascination led him to both co-finance treasure hunts and turn old coins into jewels.
This took him into a world where a single gold coin can sell for $100,000.
"It was motivated by my passion for history, " he
"It's an incredible world.
avoids that sort of commercialism.
Read more about Jorge Adeler's
Custom jewelry design.
Learn more >
Custom Jewelry Design - if you can imagine it, Jorge Adeler
can create it at Adeler Jewelers