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This profile was last updated on 5/24/14  and contains information from public web pages and contributions from the ZoomInfo community.

Dr. Jonathan Mildenhall

Wrong Dr. Jonathan Mildenhall?

Senior Vice President of Marketin...

Phone: (404) ***-****  HQ Phone
The Coca-Cola Company
One Coca Cola Plaza
Atlanta, Georgia 30313
United States

Company Description: The Coca-Cola Company is a manufacturer, distributor and marketer of nonalcoholic beverage concentrates and syrups in the world. Finished beverage products bearing...   more
Background

Employment History

  • Vice President of Global Advertising Strategy
    The Coca-Cola Company
  • Vice President of Global Advertising Strategy and Creative Excellence
    Coke
  • Vice President Advanced Strategy and Content Excellence
    Coke
  • Global Head of Content and Advertising
    Coke
  • Head of Strategy
    Mother
  • Strategy Director
    Mother

Education

  • former MD TBWA , advertising agency
  • Advertising ethnic diversity initiative
    Institute for Practitioners
189 Total References
Web References
Three digital marketing experts predict content trends of 2014 | dotRising
www.dotrising.com, 24 May 2014 [cached]
Jonathan Mildenhall, senior vice president of marketing communication and design, Coca-Cola said: "For the Coca-Cola Company the major trend in terms of content marketing will be the move towards real-time marketing.
Havas Media hires Fiona McCann as ...
forum.brandrepublic.com, 31 Dec 2013 [cached]
Havas Media hires Fiona McCann as managing partner and Coca-Cola promotes Jonathan Mildenhall to a North America role, in this week's roundup of people moves in advertising, marketing, media and PR.
...
Coca-Cola has promoted Jonathan Mildenhall, the marketer known for leading the company's global 'Open Happiness' campaign, to the role of senior vice-president of marketing communication and design excellence. (Marketing)
coca_cola_content_2020 Coca Cola’s ...
hornergraphic.com, 3 Dec 2013 [cached]
coca_cola_content_2020 Coca Cola’s “Liquid Content Strategy” A great video presentation by Coca-Cola's VP of Global Advertising Strategy Jonathan Mildenhall on brand content & creative strategy. | ↠Coca Cola’s “Liquid Content Strategy” | Coca Cola’s “Liquid Content Strategy” → Coca Cola's "Liquid Content Strategy" / Hornergraphic HornerGraphic
...
A great video presentation by Coca-Cola's VP of Global Advertising Strategy Jonathan Mildenhall on brand content & creative strategy.
He analyzes what's not working in the current strategy, how the marketplace has changed, and how by "Producing liquid ideas that earn a disproportionate share of popular culture" , Coke has a shot at achieving it's objective to double the size of it's business.
The man tasked with this ambitious ...
theonecentre.com, 3 Dec 2012 [cached]
The man tasked with this ambitious challenge, Jonathan Mildenhall Vice-President, Global Advertising Strategy and Creative Excellence at Coke, believes "every contact point with a customer should tell an emotional story".
Jonathan Mildenhall, ...
www.printmonthly.com, 25 Sept 2013 [cached]
Jonathan Mildenhall, Coke's global head of content and advertising, said the campaign was part of a larger goal to double the company's sales by 2020.
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