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This profile was last updated on 10/14/14  and contains information from public web pages and contributions from the ZoomInfo community.

Mr. Jon Beebe

Wrong Jon Beebe?

Director, Digital Advertising and...

General Motors Corp.
300 Renaissance Center
Detroit, Michigan 48265
United States

Company Description: General Motors Corporation (GM) is engaged in the worldwide development, production and marketing of cars, trucks and parts. The Company develops, manufactures and...   more
Background

Employment History

21 Total References
Web References
General Motors has named ...
www.dmnews.com, 2 June 2011 [cached]
General Motors has named Jon Beebe to the newly created post of director of digital strategy and integration. He reports to Liz Boone, global director of digital and social engagements.
Beebe was previously digital marketing manager at Ford and Lincoln.
Ford targets young consumers with new YouTube campaign | RICG
www.royalimpressions.com [cached]
"The Fiesta Project webisodes allowed us to use real people to share their experiences with the Fiesta in a very authentic way," said Jonathan Beebe, Ford Digital Communications Manager.
The Advertising Research Foundation - Search
www.thearf.org, 8 May 2012 [cached]
Re:think 2012 with Jon Beebe, General Motors Video Re:think 2012 with Jon Beebe, General Motors Re:think 2012 with Jon Beebe, General Motors...
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Re:think 2012 with Jon Beebe, General Motors Video Re:think 2012 with Jon Beebe, General Motors Re:think 2012 with Jon Beebe, General Motors...
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Re:think 2012 with Jon Beebe, General Motors Video Re:think 2012 with Jon Beebe, General Motors Re:think 2012 with Jon Beebe, General Motors...
TRUE hears from GM's data chief, ...
fleishmanhillard.com [cached]
TRUE hears from GM's data chief, Jon Beebe, on how centralizing data collection and analysis is bringing new insights about what content customers want and when.
TRUE: Would you explain the role data and analytics play these days at General Motors and how that has changed over the past several years?
Beebe: Data and analytics have always played an important role at GM.
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Jon Beebe, director of digital advertising and analytics for General Motors
...
Jon Beebe, director of digital advertising and analytics for General Motors
TRUE: What prompted GM to make this push toward centralizing its data and analytics?
Beebe: Two things, really.
...
Beebe: That's a fascinating question, which I think is going to become the basis for a fascinating discussion for the foreseeable future.
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Beebe: A customer shouldn't have to tell us that they've been to a dealer multiple times, or that they've owned a GM brand for the past decade, or that they recently moved.
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Beebe: I think Disney is amazing.
...
Jon Beebe is the director of digital advertising and analytics for General Motors. He is responsible for driving holistic marketing & data strategies, performance measurement and insights for GM's brands, globally. Beebe joined General Motors in 2011 and led the development of digital and social advertising partnerships and strategies, including the award-winning Chevy Game Time App for Super Bowl XLVI. Beebe has more than 25 years of online communications experience and has often served as a consultant to small businesses, non-profits and charities. He graduated summa cum laude from Central Michigan University.
General Motors has named ...
www.dmnews.com [cached]
General Motors has named Jon Beebe to the newly created post of director of digital strategy and integration.
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