Chief Marketing Officer John Digles accepted the award at the Food Marketing Institute (FMI) Show in Las Vegas.
was honored among some of the world's most renowned beverage brands.
"In creating a new global category, XanGo
introduced a bottle image that is now cast as one of the world's most recognized nutrition brands," said Digles
This program is another innovation to build on our tremendous momentum and mobilization worldwide," said XanGo Chief Marketing Officer John Digles.
At today's meeting in Wetzlar, Germany, Chief Marketing Officer John Digles announced that the EU is the pilot market for XALO Juice, which will be initially offered in Germany, Belgium and Austria.
will expand and complement the surging sales of the company's flagship product, XanGo® Juice, in the strategic European market.
is a branded premium aloe product with an amazing taste," he
XanGo, LLC, recognized creator and market leader of the mangosteen supplement category, today named John Digles its Chief Marketing Officer (CMO).
Digles previously served the company as Senior Vice President of Sales and Marketing.
As CMO, Digles will direct XanGo's global marketing components, including sales, advertising and public relations throughout the U.S. and in 16 international markets.
Like our premium products, XanGo's
executive talent is a competitive differentiator and John's
service as CMO further distinguishes us in the industry," said Garrity.
"It was a pretty lengthy discussion," said John Digles, XanGo's senior vice president of sales and marketing.
"But what it came down to is we are a category creator and as we do business around the world, we are looking to lead our category with the world's best mangosteen products.
Grape seed is known for revitalizing the skin, and aloe vera assists with digestion.
Both are recognized and celebrated in Europe, so it made sense to start there, Digles
said, adding, "XALO
is about cleansing from the inside out."
Orrin Hatch and Elaine Hatch, coaches LaVell Edwards and Bill Walsh, Xango president Aaron and Tiffany Garrity, Kent and Sarrah Crawford, John Lund, Jerry Moyes, Jack and Diana Towsley, Ali Bowman, Bob and Evelyn Gibson, Stewart and Spring Park, Carolyn Anderson, John Digles, Sherry and Grit Young, Tom and Isabelle Connors, and Ed and Linda Cline.