For years, consumers have tried everything possible to make the necktie more efficient," said Joel Paglione, CEO and founder, Magnetie Neckties.
"All neckties have two sides of beautiful fabric and yet the common necktie has been designed to display only one of those sides- it just did not make sense," said Paglione
"We have incorporated special stitching along the perimeter of the necktie to allow for the tie to be worn on either side without noticing the fact the necktie has two faces.
Imagine never having to be concerned about showing up at your next important event wearing the same necktie as the guy next to you."
Using the same methodologies as other successful innovators, Magnetie LLC
took the necktie design and reduced the functions of the product down to its core simplicity by focusing on 'form' in order to create multiple uses for the design.
"Products with multiple uses end up being more efficient.
This benefits you, the consumer, and is our goal in everything we do," said Paglione