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This profile was last updated on 10/10/13  and contains information from public web pages and contributions from the ZoomInfo community.

Vice President, Creative

Local Address: New York City, New York, United States
Bionic Crayon Inc
500 East 77 Street Suite 1012
New York, New York 10162
United States

Company Description: Bionic Crayon, Inc. Bionic Crayon is a full-service advertising agency that fuses creativity and commerce into highly engaging marketing programs that result in...   more
Background

Employment History

  • Vice President
    Creative , Bionic Crayon , Inc.
  • Vice President
    Sponsorship Committee
  • Director Client Services
    Catboys Communications Inc...
  • NYWICI Foundation
  • Matrix Development Committee

Education

  • illustration
    The University of the Arts and Fine Arts at the Art Students League
11 Total References
Web References
Advertising Powerhouse, Linda Kaplan Thaler, to Lead New York Women in Communications | New York Women in Communications, Inc.
www.nywici.org, 8 Sept 2010 [cached]
• Vice President, Sponsorship: Joanne Sephine, Vice President, Creative, Bionic Crayon, Inc.
NYWICI Board of Directors | New York Women in Communications, Inc.
www.nywici.org, 22 Mar 2012 [cached]
Joanne Sephine Vice President, Creative Bionic Crayon Inc.
...
Joanne Sephine As Vice President, Creative for Bionic Crayon Inc., a New York advertising agency, Joanne Sephine creates integrated marketing programs for luxury brands. Her advertising experience includes Creative, Account and New Business Development. Joanne comes to the Sponsorship Committee having worked on the Matrix Development Committee since 2004.
After majoring in illustration at The University of the Arts in Philadelphia and Fine Arts at the Art Students League, she began her advertising career in creative at Marschalk - Interpublic Group (now Lowe and Partners), where for 10 years she serviced clients such as Coca-Cola Foods, A1 Steak Sauce and Gillette. She was part of the creative team that introduced Dijon mustard to America - Grey Poupon Dijon Mustard, famous for its Rolls Royce campaign.
For the editorial market, Joanne created humorous illustration and caricature for TV Guide, Readers' Digest, Family Circle and New York Daily News. For the latter, she worked for the city desk, providing art for editorials and articles about pop culture. Concurrently, Joanne performed as a solo singer in Manhattan nightclubs and regularly appeared at the American Cancer Society's rally for The Great American Smokeout.
Seeking to expand her business acumen, Joanne transitioned to advertising space sales and business development leading to her current hybrid management of business initiatives - creative marketing, client services and business development. She helped launch DivorceDoneRight.com and spearheaded their winning the 2007 Forbes Enterprise Award for excellence in marketing and other areas. At present, Joanne maintains a versatile portfolio of clients in New York, New Jersey and Pennsylvania.
Committees | New York Women in Communications, Inc.
www.nywici.org, 8 Sept 2011 [cached]
Chair: Joanne Sephine Reach this committee at: sponsorship@nywici.org
...
The committee, under Joanne Sephine, vice president of Sponsorship, also spearheaded the effort that resulted in a Nov. 8 advertisement in The New York Times business section.
...
"We have a great team, and in partnership with the Foundation Development team, we've built a strong roster of sponsors," said Joanne.
Women's Leadership Exchange - New Women's Network Directory
www.womensleadershipexchange.com, 11 Oct 2006 [cached]
Joanne Sephine, Director Client Services, Catboys Communications Inc....
NYWICI Board of Directors | New York Women in Communications, Inc.
nywici.org, 13 Aug 2010 [cached]
Joanne Sephine Vice President, Creative Bionic Crayon Inc.
...
Joanne Sephine As Vice President, Creative for Bionic Crayon Inc., a New York advertising agency, Joanne Sephine creates integrated marketing programs for luxury brands. Her advertising experience includes Creative, Account and New Business Development. Joanne comes to the Sponsorship Committee having worked on the Matrix Development Committee since 2004.
After majoring in illustration at The University of the Arts in Philadelphia and Fine Arts at the Art Students League, she began her advertising career in creative at Marschalk - Interpublic Group (now Lowe and Partners), where for 10 years she serviced clients such as Coca-Cola Foods, A1 Steak Sauce and Gillette. She was part of the creative team that introduced Dijon mustard to America - Grey Poupon Dijon Mustard, famous for its Rolls Royce campaign.
For the editorial market, Joanne created humorous illustration and caricature for TV Guide, Readers' Digest, Family Circle and New York Daily News. For the latter, she worked for the city desk, providing art for editorials and articles about pop culture. Concurrently, Joanne performed as a solo singer in Manhattan nightclubs and regularly appeared at the American Cancer Society's rally for The Great American Smokeout.
Seeking to expand her business acumen, Joanne transitioned to advertising space sales and business development leading to her current hybrid management of business initiatives - creative marketing, client services and business development. She helped launch DivorceDoneRight.com and spearheaded their winning the 2007 Forbes Enterprise Award for excellence in marketing and other areas. At present, Joanne maintains a versatile portfolio of clients in New York, New Jersey and Pennsylvania.
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