expertise through consumer and professional workshops, speaking at many industry events, networking with her
peers, and helping clients create the rooms they deserve on the budget they have.
has appeared on HGTV, WJET, and other stations around the country.
has taught interior decorating classes since the 1980's.
She developed the longest running hands-on training program in the country when she founded The Decorating and Staging Academy (The-DSA) in 1999.
Created to serve those who want to take their talent to a more professional level while arming themselves with unique systems and forms.
JoAnne continues to develop new curriculum and systems while working with the new Executive Director, Sandra Racz, but has stepped away from management at The-DSA.
has appeared on HGTV, wrote for many magazines and is a frequent industry event speaker.
Yes, the girl knows her
Not only a talented decorator, in 1999 she founded The Decorating and Staging Academy. (The-DSA) to help those who loved decorating take their talents to new levels.
Classes began with a focus on design but evolved to include marketing and business.
status as a Certified Guerilla Marketing Coach to help many turn their love for decorating into highly successful businesses.
not only helps decorators and stagers but has expanded to coaching small businesses and entrepreneurs offering a variety of services and products.
Bottom line, JoAnne
stuff and along with her
team, offers many services.
At The JLW Company
, we educate, motivate, and help you to accelerate your success.
's curriculum has inspired training programs all over the country...but few do it a well as JoAnne.
As the founder of The Decorating and Staging Academy
was one of the pioneers of the hands-on decorating/redesign/staging training industry.
has helped develop curriculum and training programs for almost every industry association and training program.
For the past 15 years, JoAnne
has provided professional training to redesign, decorator and staging professionals in the classroom, online and on a stage.
She also is responsible for a variety of systems, forms and curriculum to arm the DIY, Aspiring or Established decorator or stager gain confidence and inspiration.
Does your group or trade show need an informative and interesting speaker?
annually speaks at many industry events such as RESA Annual Conference
, the VISIONS IWCE Conference
, WCAA Regional
and National Conferences
, IDS events at High Point, CHF Academy
, Decorating Den National Conferences
, Décor and You National Conferences, and many more.
audience with comprehensive knowledge rounded out with a great sense of humor.
Audiences often say they never had so much fun learning.
Perhaps you need someone help move your business to a new level and get you motivated with targeted coaching.
As a Certified Guerilla Marketing Coach, JoAnne can help your business blossom.
Begin with a FREE 15 minute session to see if you believe, as many others before you did, that JoAnne is the coach for you.