Jimmy Coppola joins Westmoreland as key account manager
Westmoreland Sales/TopLine, headquartered in Leamington, Ontario, recently announced that Jimmy Coppola has joined the firm as key account manager.
"I will be helping with our current portfolio of partners as well as seeking out that 'next great partnership,'" Coppola
"My tasks also include working on our marketing endeavors with input from our entire organization."
is one of the largest greenhouse producers, packers and shippers in North America.
It is completely grower owned and therefore, Coppola
noted, dealing direct with the grower cannot get any easier.
'TopLine' one-pint grape tomatoes in clamshells."We pride ourselves on being the largest producer of seedless mini cucumbers in North America, alongside our impressive production of seedless cucumbers, beefsteak, cluster and Roma tomatoes, bell peppers and a long line of specialty products," he
Westmoreland/TopLine is currently promoting all of these products in addition to bite-size mini peppers, mid-size peppers, hot peppers, cocktail and grape tomatoes, baby eggplant, long sweet peppers and more.
"We are currently in full production in our Canadian greenhouses," said Coppola
said that consistent promotion on these items is key with growth being ultimately dependent on consumer demand and synergies with its retail partners.
"Here at Westmoreland/TopLine we are always working on new packaging," Coppola
noted that even in a weakened economy people still need to eat, and eating healthy is more on the minds of people today.
"Greenhouse technology, including the materials used to create the greenhouses, enables growers to grow better product more efficiently, which closes the pricing gap as compared to field-grown produce," he
"When you are looking for top of the line quality, top of the line consistency and top of the line service, think TopLine Farms
," said Coppola