With over 14 years creative and media agency experience, Jessica
has set the business development and marketing strategy for some of the world's top agencies.
Through finding new, innovative ways to open doors with prospects combined with a deep understanding of what brands want most she has led new business pitches that have generated $1billion+ in new business during her agency tenure.
Most recently at Interpublic
roles as Director of Business Development at Reprise Media
and prior to this VP of Business Development at Universal McCann
played a key role in securing new business with clients including Bayer, Merck, Charles Schwab, Johnson & Johnson, Gillette, Nationwide, BMW and Raymour & Flanigan
In this capacity, she developed outreach initiatives, positioning strategies and insights while leading sales teams responsible for closing multi-million dollar deals.
understands what it takes to help an agency stand out from the competition and position itself in a continually evolving media marketplace.
Prior to Interpublic, Jessica worked at Omnicom first in account strategy at DDB and later leading business development for OMD's west coast offices: Los Angeles, San Francisco and Seattle.
time at OMD the agency had a record year of new business wins where pitches she
led played a key role, including the CW Network, Principal Financial
, and Mars.
time at Omnicom she
also led collaboration efforts across the network to more closely align business development efforts.
Jessica is also a successful business development and marketing consultant.
She was a Director at Mirren where she conducted on-site training programs with marketing service firms across a wide range of disciplines to help them accelerate their business development and new business programs.
has also worked closely with early stage marketing agencies to develop their positioning, marketing plan and outreach initiatives to create awareness and drive growth.
Jessica has an M.S. in Communications from Cornell University and has traveled extensively and volunteered throughout Southeast Asia.