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This profile was last updated on 2/3/14  and contains information from public web pages and contributions from the ZoomInfo community.

Owner

Local Address: New York City, New York, United States
Havana Central
151 West 46Th Street
New York, New York 10036
United States

Company Description: Havana Central has committed to taking a pro-active role in becoming environmentally neutral, raising environmental awareness among our staff and guests and...   more
Background

Employment History

Education

  • MBA
    Columbia University
26 Total References
Web References
Jeremy Merrin, right, owner ...
www.miningjournal.net, 19 Aug 2013 [cached]
Jeremy Merrin, right, owner of Havana Central restaurants, listens during a conversation with Rosalyn Rentas, general manager, in New York recently.
...
Merrin said that while he supports healthcare reform, the current changes under President Obama will hurt small businesses like his. (AP photo)
...
If health insurance for the employees at Havana Central's four restaurants becomes too expensive, owner Jeremy Merrin may have to limit the number of people waiting tables and stop delivery service.
He has about 500 workers, and provides insurance for more than 100 of them. He pays between 20 percent and 80 percent of the premiums, depending on how long employees have worked for him.
When there are openings on the wait staff, Merrin is going to see if his remaining workers can handle the dinner crowd without any new hires.
"We're going to work as hard as we can to hire as few people as possible," says Merrin, who has four restaurants in the New York metro area.
That's a strategy many small business owners are considering. In a U.S. Chamber of Commerce survey released last month, nearly a quarter of the owners surveyed said they would reduce hiring in response to the requirements imposed by the ACA.
Merrin is also considering cutting hours. A person who now works 40 might get 36 or 34 hours to help him save on wages. Ending deliveries, which Merrin describes as a marginal part of his business, would save him from buying health insurance for 15 staffers.
...
At Havana Central, Merrin says he will also consider raising prices. But with so much competition from other restaurants in New York, that may not be much of an option.
"There's only so much price elasticity until you price yourself out of the market," he says.
Jeremy ...
havanacentral.com, 26 Sept 2012 [cached]
Jeremy Merrin
...
Jeremy Merrin
Founder / President Who would have thought that a Jewish guy from the Upper West Side of Manhattan would be the successful brainchild behind Havana Central - New York City's home of authentic Cuban cuisine?
Jeremy Merrin, Havana Central Founder and President, opened his first restaurant in 2002 and now operates two high-volume locations, each with its own unique personality and distinct clientele. Each restaurant evokes the golden era of Cuba, capturing Havana's heyday as the world's most tantalizing playground. Stepping into any one of the lush restaurants outfitted with swanky 1950s décor, guests are transported to another place and time.
Jeremy attributes the spark of inspiration that led to the development of Havana Central to a life-long love of Latin food combined with a childhood infatuation with a school classmate from Cuba. Reuniting with old friends at his 25th high school reunion, he was brought face-to-face with his former classmate. "When I told her I had become a Cuban food fiend, a regular at a place near my home, she laughed and told me I needed to try some real Cuban cooking-her mother's," recalls Jeremy.
During a subsequent dinner prepared by his friend's mother, Jeremy realized he had never tasted such richly satisfying Cuban fare at his neighborhood restaurant, nor had he been exposed to the authentic culture of Cuba. It was obvious to him that the quality of Cuban dining opportunities in New York was inadequate and the market was underserved. Most Cuban restaurants in the area were storefront, family operations. Jeremy, who had a history of successful entrepreneurship, sensed opportunity.
Jeremy pursued a hunch honed by more than 20 years of hands-on business development experience. Following graduation from Tufts University in 1980, he led the mail order operation of his family's jewelry business, one of the country's largest, and a pioneer in the sale of jewelry by mail. An interest in entrepreneurial ventures soon surfaced. "I found the family business heavy-lifting and realized that I needed to do something I could call my own."
Applying valuable development experience from his family business, Jeremy founded a fine jewelry design and manufacturing firm, Ardian Corp. This innovative new venture earned an international reputation for the creation of trendsetting styles, and in 1997 he sold the company for a considerable return on his investment.
On the heels of the successful sale of his first business and at the height of the Internet boom, Jeremy became intrigued by increasing opportunities in online ventures. After thorough research, he came to the conclusion that a party and paper goods business was a great vehicle for a Web-based business. Rather than start his own company, he joined iParty.com as senior vice president for business development and marketing. During this time, Jeremy returned to school and earned an MBA at Columbia University. Following the success of this thriving virtual emporium, and an even more successful combination brick-and-mortar retail unit, Jeremy was a man looking for a new project when he attended his high school reunion.
"I never imagined myself in the restaurant business, but identifying an opportunity that addressed a specific niche market - Cuban - that could be properly defined with a truly unique and immersive experience really intrigued me."
However intriguing, Jeremy knew nothing about the restaurant business and decided he needed a quick education and expert help.
...
For Jeremy, it was like discovering a vast extended family in his customers and staff, putting the fun back in his professional life. He firmly believes that in order to offer the best experience to his customers, his staff must be well-trained and happy.
...
From the beginning, Jeremy made the commitment to operate the Havana Central restaurants based on analytics. All of the restaurants utilize a sophisticated point of sale and inventory system that relays real time sales and cost figures, as well as analyzes details such as percentage tip comparisons among the servers. Additional features allow him to calculate inventory usage of each menu item by hour and day of the week. This attention to detail is responsible for setting Havana Central apart from its competitors and other restaurants.
Jeremy believes that the life of every guest should be enhanced from the moment they enter a restaurant until the time of their departure.
"At Havana Central, we transport our guests to pre-revolution Cuba, with a total environment that evokes images of the Havana of the 50s. It's not just the food, but the staff, the colors on the walls, the furniture, the music, even the tableware and the way the food is served, contribute to the overall positive experience."
In fact, Jeremy maintains what he has dubbed the 'Cuban Cabinet.' This advisory board is comprised of specialists with individual areas of expertise-cuisine, décor, music, artwork, etc.-with whom he checks in regularly to make sure Havana Central keeps the experience real.
Jeremy's painstaking attention to detail and passionate commitment to authenticity clearly resonate with patrons of Havana Central, whatever their ethnicity. When he's asked if he is Cuban, he often replies, "No, but I plan to convert soon!"
Our Team Jeremy Merrin
...
Jeremy Merrin
Founder / President
Simple Marketing Blog: June 2010
www.simplemarketingblog.com, 1 June 2010 [cached]
The CBS AC/NY event featured four seasoned and successful entrepreneurs - Dorian Benkoil, Marshall Sponder, Jeremy Merrin and Lawrence Sherman - who actively use social media in their businesses.
...
[Pictured here: Cecilia Pineda Feret and Jeremy Merrin]
...
Jeremy Merrin, EMBA '00, is Founder and CEO of Havana Central, a New York City based restaurant and bar with three locations. Havana Central captures the essence of "classic Cuban food with the energy of old Havana" and has embraced the tools of social media to build a loyal customer base. He works with Marshall Sponder for social media analytics and monitoring. Prior to becoming an entrepreneur he was Executive VP of Business Development at iParty.com.
Jeremy recommends the following:
...
Special thanks, too, to Dorian Benkoil, Marshall Sponder, Jeremy Merrin and Lawrence Sherman for so graciously sharing their wisdom in this post.
Cuban Restaurant |Live Latin Music | Executive Biographies | Havana Central
www.havanacentral.com, 12 Mar 2012 [cached]
Jeremy Merrin Founder / President Havana Central Who would have thought that a Jewish guy from the Upper West Side of Manhattan would be the successful brainchild behind Havana Central - New York City's home of authentic Cuban cuisine?
Jeremy Merrin, Havana Central Founder and President, opened his first restaurant in 2002 and now operates two high-volume locations, each with its own unique personality and distinct clientele. Each restaurant evokes the golden era of Cuba, capturing Havana's heyday as the world's most tantalizing playground. Stepping into any one of the lush restaurants outfitted with swanky 1950s décor, guests are transported to another place and time.
Jeremy attributes the spark of inspiration that led to the development of Havana Central to a life-long love of Latin food combined with a childhood ... infatuation with a school classmate from Cuba. Reuniting with old friends at his 25th high school reunion, he was brought face-to-face with his former classmate. "When I told her I had become a Cuban food fiend, a regular at a place near my home, she laughed and told me I needed to try some real Cuban cooking-her mother's," recalls Jeremy.
During a subsequent dinner prepared by his friend's mother, Jeremy realized he had never tasted such richly satisfying Cuban fare at his neighborhood restaurant, nor had he been exposed to the authentic culture of Cuba. It was obvious to him that the quality of Cuban dining opportunities in New York was inadequate and the market was underserved. Most Cuban restaurants in the area were storefront, family operations. Jeremy, who had a history of successful entrepreneurship, sensed opportunity.
Jeremy pursued a hunch honed by more than 20 years of hands-on business development experience. Following graduation from Tufts University in 1980, he led the mail order operation of his family's jewelry business, one of the country's largest, and a pioneer in the sale of jewelry by mail. An interest in entrepreneurial ventures soon surfaced. "I found the family business heavy-lifting and realized that I needed to do something I could call my own."
Applying valuable development experience from his family business, Jeremy founded a fine jewelry design and manufacturing firm, Ardian Corp. This innovative new venture earned an international reputation for the creation of trendsetting styles, and in 1997 he sold the company for a considerable return on his investment.
On the heels of the successful sale of his first business and at the height of the Internet boom, Jeremy became intrigued by increasing opportunities in online ventures. After thorough research, he came to the conclusion that a party and paper goods business was a great vehicle for a Web-based business. Rather than start his own company, he joined iParty.com as senior vice president for business development and marketing. During this time, Jeremy returned to school and earned an MBA at Columbia University. Following the success of this thriving virtual emporium, and an even more successful combination brick-and-mortar retail unit, Jeremy was a man looking for a new project when he attended his high school reunion.
"I never imagined myself in the restaurant business, but identifying an opportunity that addressed a specific niche market - Cuban - that could be properly defined with a truly unique and immersive experience really intrigued me." However intriguing, Jeremy knew nothing about the restaurant business and decided he needed a quick education and expert help.
...
For Jeremy, it was like discovering a vast extended family in his customers and staff, putting the fun back in his professional life. He firmly believes that in order to offer the best experience to his customers, his staff must be well-trained and happy.
...
From the beginning, Jeremy made the commitment to operate the Havana Central restaurants based on analytics. All of the restaurants utilize a sophisticated point of sale and inventory system that relays real time sales and cost figures, as well as analyzes details such as percentage tip comparisons among the servers. Additional features allow him to calculate inventory usage of each menu item by hour and day of the week. This attention to detail is responsible for setting Havana Central apart from its competitors and other restaurants.
Jeremy believes that the life of every guest should be enhanced from the moment they enter a restaurant until the time of their departure. "At Havana Central, we transport our guests to pre-revolution Cuba, with a total environment that evokes images of the Havana of the 50s. It's not just the food, but the staff, the colors on the walls, the furniture, the music, even the tableware and the way the food is served, contribute to the overall positive experience."
In fact, Jeremy maintains what he has dubbed the 'Cuban Cabinet.' This advisory board is comprised of specialists with individual areas of expertise-cuisine, décor, music, artwork, etc.-with whom he checks in regularly to make sure Havana Central keeps the experience real.
Jeremy's painstaking attention to detail and passionate commitment to authenticity clearly resonate with patrons of Havana Central, whatever their ethnicity. When he's asked if he is Cuban, he often replies, "No, but I plan to convert soon!" (Read more about Jeremy...)
...
Toward the end of his three-and-a-half year tenure with Cabana, Licairac came to the attention of Jeremy Merrin, who had a vision for the creation of an authentic Cuban restaurant several cuts above the typical storefront variety.
...
A novice to the restaurant industry, Merrin knew he needed a chef and a manager with experience and credibility in the Latin culinary community.
"Our new location offers the authentic ...
www.westchester.com, 21 Mar 2012 [cached]
"Our new location offers the authentic Cuban cuisine, delicious mojitos and live Latin music that guests at our two Manhattan locations have come to love," said Jeremy Merrin, founder and president of Havana Central.
Other People with the name "Merrin":
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