Kari Gaffney, along with her partner Jeff Williams, offers a profound knowledge and dedication to the passion of music promotions in the Jazz, World, Latin and Classical genres.
Jeff Williams is a composer, 6, 7, 8 and 9-string guitarist, bassist (acoustic and electric), published author, and educator.
Williams holds a bachelor of Music degree in Jazz Composition from Berklee College of Music.
As a freelance musician Williams performed throughout the United States.
In addition, he
has studied with master educator and jazz guru, Charlie Banacos.
Williams also has compositions used by the US Government for their ensembles, he is hired by numerous entities for transcriptions, orchestrations, arrangements and is a published composer.
work has been featured on numerous soundtracks for TV, Promos and Films.
With 25 years of experience in the many facets of the music industry including; owning a label, touring nationally, production, booking, distribution, breaking new artists and representing independent artists and labels as a radio promoter, publicist and recording artist, Kari Gaffney and Jeff Williams
have venerable relationships with leading members of the print (multi-genre) and broadcast (multi-genre) media outlets in the US, Canada, Asia and Europe.
Gaffney and Williams
have obtained coverage in top print magazines, newspaper print and industry publications along with valuable online print, blogs, podcasts, zines and beyond.
Through these combined experiences, Gaffney and Williams
were able to clearly see what additional campaign features were needed to improve the results and better serve the musicians actual needs.
Now, countless campaigns and thousands of clients later, Gaffney and Williams
are able to clearly see ways to obtain quantifiable results, the type of results needed to move an artist's career/goals forward.