PCNY | Publicity Club of New York
As senior vice president for Public Affairs at the Insurance Information Institute (I.I.I), Jeanne Salvatore plays a highly public role in representing the Institute and the insurance industry.
works closely with national and local media, appearing often on radio, TV and in print as a spokesperson for insurance-related issues that directly affect the consumer, both individual and commercial.
also serves as the industry liaison to numerous consumer, education, safety and community-based organizations, including the Consumer Federation of America, the National Consumers League and Neighborhood Housing Services of New York City
and the Neighborhood Reinvestment Corporation
Ms. Salvatore has fulfilled a variety of roles since joining I.I.I. in 1988.
Among her earlier achievements, she became an expert on the issue of insurance fraud and was instrumental in the development of a national agenda to combat it, and co-authored Fighting the Hidden Crime: A National Agenda to Combat Insurance Fraud.
She also has served as I.I.I.'s director of crisis communications, and produced a series of state-specific auto-safety conferences that culminated in a national conference.
She also directed communications programs on insurance topics such as claim filing, disaster preparedness and home safety.
Before joining I.I.I., Jeanne was an account executive with Creative Programming, Inc., a New York-based film and video company, where she organized production activities for two cable TV series and produced infomercials and corporate videos.
She was also sales and marketing representative in photographic services for Color by Pergament, Inc.
Ms. Salvatore is an active member of the Public Relations Society of America (PRSA) and served as president of the New York chapter in 2000.
She holds a B.A. in English from Villanova University and an M.A. in Communications from Columbia University.
She created a series of seminars on media relations for PRSA-NY, and is an adjunct professor in the graduate school of Mass Communications at Iona College and Columbia University.