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This profile was last updated on 6/11/2016 and contains contributions from the  Zoominfo Community.

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Jason Harrison

Worldwide Chief Executive Officer

GroupM

HQ Phone:  (212) 297-8181

Direct Phone: (212) ***-****direct phone

Email: j***@***.com

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I agree to the Terms of Service and Privacy Policy. I understand that I will receive a subscription to ZoomInfo Community Edition at no charge in exchange for downloading and installing the ZoomInfo Contact Contributor utility which, among other features, involves sharing my business contacts as well as headers and signature blocks from emails that I receive.

GroupM

Level 14 65 Berry Street

St Leonards, New South Wales,2060

Australia

Company Description

GroupM, part of WPP, is the leading global media investment management operation serving as the parent company to WPP media agencies including Mindshare, MEC, MediaCom and Maxus, each global operations in their own right with leading market positions. GroupM's...more

Background Information

Employment History

Chief Information Officer

IPG Mediabrands


Chief Information Officer

AdForum


WW Chief Information Officer

Maxus


Senior Vice President, Client Service and Business Development

Mediabrands companies


Chief Information Officer

Universal McCann


Director of Corporate Information Management

Johnson & Johnson Inc


Web References(126 Total References)


About us - Gain Theory

www.gaintheory.com [cached]

Jason Harrison
Worldwide CEO Jason Harrison Worldwide CEO e: Jason.harrison@gaintheory.com t: +12 12 297 8596 Jason is the founding CEO of Gain Theory, and is responsible for articulating the vision, evangelizing the mission and steering the company towards the attainment of our goals. A veteran of media agency, client tech and consulting experience, Jason has a multilateral perspective on the industry that gives him unique insight into the data, tech and analytics-related challenges faced by our clients. As well as having worked client-side at Johnson and Johnson, Jason has held the title of Global Chief Information Officer at Maxus and Universal McCann, and has held roles in management consulting, eCommerce and corporate technology, advising Fortune 500 clients on how to navigate through the intersection of marketing and technology. Jason is based in Minneapolis where he enjoys the long, cold winters.


NBCUniversal and Target Consolidate North America Media with Essence

www.prnewswire.com [cached]

Jason Harrison, Essence
Jason Harrison, Essence Jason Harrison, Essence This news follows the recent announcement of GroupM's increased investment in Essence and the addition of non-digital capabilities to the agency. This includes an influx of executive talent to Essence, most notably Pam Sullivan, currently Managing Director of Maxus Los Angeles and Jason Harrison, currently CEO of Team Arrow, who have managed the NBCUniversal and Target accounts for their respective agencies. Target's account will continue to be run by Harrison at Essence. There are upwards of 100 people from Team Arrow working on Target's account-- who will transition to Essence and be split between New York and Minneapolis offices--to service the brand, which spends $570M+ in media billings annually. Team Arrow was formed as a custom solution for Target by GroupM in 2016; it married strategy, creative, media planning, digital and analytics. Essence has been a key component of the bespoke service for Target since the beginning. The integrated team has provided strategy, integrated planning, digital, social and measurement for Target's marketing campaigns, driving significant innovation along the way. As founding CEO of Team Arrow, Harrison established the Minneapolis-based agency as an innovative shop that combines best-in-class analytics with creative media thinking. Previously, he was the founding CEO of GroupM's Gain Theory, a global marketing foresight consultancy. Prior, he served as Global Chief Information Officer at Maxus and, previous to that, Universal McCann. Harrison has also held roles in management consulting (Ernst & Young), eCommerce and corporate technology; he's advised Fortune 500 clients on how to successfully navigate the intersection of marketing and technology. Earlier, he spent time client-side at Johnson & Johnson. Sullivan and Harrison will report directly into Essence's global CEO, Christian Juhl.


Abakus - Page 4 - Game Changing Marketing Optimization Software

abakus.me [cached]

• Jason Harrison, Worldwide CEO, Gain Theory
The Programmatic 401 focused on addressing the challenges that the digital industry is currently facing.


mediajobs.com

Jason Harrison, global CEO of Gain Theory says "Cars are essentially becoming the next must-have mobile device."
Harrison says driverless cars open "an entirely new opportunity for advertisers.


www.gaintheory.com

Jason Harrison, Gain Theory's WW CEO, talks to Campaign US post CES about the areas of consumer tech that marketing have to keep a tab on and why:


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