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Last Update

2011-09-19T00:00:00.000Z

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Background Information

Employment History

President

JMP Marketing Group

Nabob Foods Limited

Affiliations

Active Member of the B.C. Chapter
American Marketing Association

Member
I.A.C.P.

Member
PMR Companies LLC

Founder
B.C. Home Economics Association

Education

administrative dietetics

University of British Columbia

degree

dietetics

Web References (5 Total References)


Contact

www.jmp.bc.ca [cached]

Jan Peskett jan@jmp.bc.ca


Biographies

www.jmp.bc.ca [cached]

Jan Peskett

...
Jan Peskett
...
Jan Peskett
Jan was born in Plymouth, England. he majored in administrative dietetics at the University of British Columbia, graduating with a B.H.E. in 1965 and completing her dietetic internship (R.P.Dt.) in the following year at Eaton's and St. Michael's Hospital in Toronto.
From 1966 to 1979, Jan was Consumer Relations Manager for one of Canada's largest food companies- Nabob Foods Limited. During those 13 years, she acted as a resource person for the marketing managers- creating consumer premium programs; testing all the new products during the development period; creating recipes for packages and brochures; traveling across the country doing T.V., radio and newspaper interviews to promote Nabob's product lines. Jan handled all the consumer mail and phone enquiries from across Canada and spoke to about 3000 consumers a month through letters, phone calls and speeches.
In 1979 Jan left Nabob to start J.M.P. Marketing Services Limited - a consumer marketing assistance company. In the years since, J.M.P. has expanded to incorporate many of the skills Jan learned at Nabob ... all based on a thorough understanding and knowledge of consumers and their attitudes.
Through her second company, Creative Consumer Contact, Jan continues to work with the media, design marketing programs for her clients, moderate focus groups, test new products and create and photograph mouth-watering recipes.
In between work assignments, Jan has found time to co-found the B.C. Home Economics Association, co-author a cookbook ("Cooking The Metric Way") , teach numerous night school and university classes, and become an active member of the B.C. Chapter of the American Marketing Association. Her participation in the A.M.A. was in the form of Board Membership for 5 years- and serving as President of the Chapter. She is currently a member of P.M.R.S. in Canada and the I.A.C.P. in the U.S.


Research

www.jmp.bc.ca [cached]

Our President, Jan Peskett is a member of P.M.R.S. and all our recruiting is done according to their code of ethics...including the submission of respondent names to the Central Files system after every group.

...
Our President, Jan Peskett has moderated hundreds of focus groups and will be pleased to discuss your project and give you a quote.


About

www.jmp.bc.ca [cached]

President Jan Peskett, has extensive business background in marketing and sales,and holds a degree in dietetics.


BUSINESS RESOURCES -  Business & Marketing Consultants

www.bcfpa.ca [cached]

contact: Jan Peskett email: jan@jmp.bc.cawebsite: http://www.jmp.bc.ca/

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