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2016-11-24T00:00:00.000Z

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Wrong Jamie Moldafsky?

Ms. Jamie Moldafsky

Chief Marketing Officer

Wells Fargo & Company

Direct Phone: (415) ***-****       

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Wells Fargo & Company

420 Montgomery Street

San Francisco, California 94163

United States

Company Description

Founded in 1852 and headquartered in San Francisco, Wells Fargo provides banking, insurance, investments, mortgage, and consumer and commercial finance through 8,800 locations, 13,000 ATMs, the internet (wellsfargo.com) and mobile banking, and has offices ... more

Find other employees at this company (154,412)

Background Information

Employment History

Senior Vice President for Retail Marketing

The Charles Schwab Corporation

General Manager

Whirlpool Corporation

Leadership Marketing Roles

American Express Company

Affiliations

Board Member
Barriers

Board Member
Boys and Girls Clubs of San Francisco

Board Member
Ad Council

Education

MBA

University of Pennsylvania's Wharton School

MBA

Wharton School of Business at the University of Pennsylvania

bachelor's degree

University of Michigan

master's degree

Wharton School , University of Pennsylvania

master's degree

Wharton School at the University of Pennsylvania

master's degree

business

The Wharton School at the University of Pennsylvania

Web References (67 Total References)


Wells Fargo CMO Jamie ...

www.centurylink.ca [cached]

Wells Fargo CMO Jamie Moldafsky brings home this point.

She recently discussed how the San Francisco-based bank has transformed itself into a digital business, where technology is paramount. "Our biggest opportunity - but also challenge - is how to get the organization to think mobile first," she says. (4)
"Historically, when people have asked us, 'Who are your competitors?' we would answer Chase or Bank of America. Today, however, we would answer Google or Amazon."Reaching the next generation of consumers with mobile banking will be central to Wells Fargo's future growth, Moldafsky says.


2015 Forbes CMO Summit – Forbes Conferences

www.forbesconferences.com [cached]

Jamie Moldafsky

Wells Fargo & Company
...
Jamie Moldafsky
Executive Vice President & Chief Marketing Officer , Wells Fargo & Company
Jamie Moldafsky leads the development and implementation of enterprise marketing strategies for the Wells Fargo brand, considered one of the world's 25 most valuable. She also is a key partner to the company's lines of business, influencing marketing strategies of their products and services. Moldafsky has more than 20 years of marketing and executive management experience. Prior to joining Wells Fargo nearly a decade ago, she was general manager for Whirlpool Corp.'s Kitchen Aid brand. Previously she was senior vice president for Retail Marketing at Charles Schwab and held leadership marketing roles at American Express. Moldafsky holds an MBA from the Wharton School at the University of Pennsylvania and a bachelor's degree from the University of Michigan. She serves on the boards of No Barriers USA, the Boys and Girls Clubs of San Francisco, and The Ad Council.
...
Jamie Moldafsky, Executive Vice President & Chief Marketing Officer, Wells Fargo & Company
...
Jamie Moldafsky, Executive Vice President & Chief Marketing Officer, Wells Fargo & Company


2016 Forbes CMO Summit – Forbes Conferences

www.forbesconferences.com [cached]

Jamie Moldafsky | Executive Vice President & Chief Marketing Officer , Wells Fargo & Company


McGuinness and Jamie ...

www.economistgroup.com [cached]

McGuinness and Jamie Moldafsky, CMO of Wells Fargo, discussed courage and controversy in branding as part of The Economist's Pride and Prejudice global event this month.

...
But the controversy can be beneficial because it forces a company to define what it stands for, said Moldafsky.
...
The focus of including portrayals of same-sex couples in marketing campaigns is not an effort to target based on sexual orientation, Moldafsky said. Wells Fargo is a financial services company, so to the extent that it would target a particular customer, it would be around a lifestage or need, not factors such as sexuality, she said.


Forbes CMO Interview: Audi of America's Loren Angelo

www.forbes.com [cached]

Interview with Wells Fargo's Jamie Moldafsky: Forbes Silicon Valley CMO Excursion

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Interview with Wells Fargo's Jamie Moldafsky: Forbes Silicon Valley CMO Excursion

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