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2016-11-18T00:00:00.000Z

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Mr. Jack R. Aaronson

Chief Executive Officer

The Aaronson Group

HQ Phone: (212) 691-4725

Email: j***@***.com

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The Aaronson Group

666 Greenwich Street PH 2

New York, New York 10014

United States

Company Description

The Aaronson Group is a full-service consulting company specializing multi-channel user experiences. The Aaronson Group works with companies to increase loyalty and satisfaction among their customers, increasing their profitability by providing a seamless ... more

Find other employees at this company (6)

Background Information

Employment History

Founder and Chief Executive Officer

Birdhouse Software

Senior Software Engineer

Open Sesame

Affiliations

Advisory Boards
Coremetrics Inc

Advisory Boards
FreeHand Systems Inc

Advisory Boards
Ice.com

Committee
Content Advisory Committee

Member, Advisory Board
PrivacyRight Inc

Member, Content Committees
Shop.org

Content Committee Member
Online Market World

Education

degrees

Computer Science , Music , and Theatre

Amherst College

Web References (173 Total References)


The Aaronson Group - About

www.aaronsongroup.com [cached]

Jack Aaronson CEO / Founder

Jack Aaronson is the CEO of The Aaronson Group. The Aaronson Group focuses on customer conversion, retention and loyalty for both single and multi-channel companies. As a corporate lecturer, Jack travels around teaching best practices in personalization, loyalty programs and multi-channel marketing. Jack writes the ROI Marketing column for ClickZ.com, as well as his own newsletter. He has appeared as a subject-matter expert on CBS Sunday Morning News (for a segment on loyalty programs), and has been interviewed by every major trade publication as well as the New York Times and Chicago Tribune.
...
Jack has been working in the Personalization and One-to-One Marketing field since 1996. Prior to starting his own company, Mr. Aaronson created Barnes&Noble.com's personalization practice in 1999. As Director of Personalization, he was responsible for the vision and strategy for personalization on the site, for designing all personalized features, and for overseeing their project management. At Barnes&Noble.com, Mr. Aaronson created over 20 personalization projects, ranging from Editor Pages and Special Interest Communities, to the highly-successful Wishlist, which held over 17 million dollars worth of products in less than six months, and a new breed of recommendation engine, which more than tripled traffic to recommended products.
Jack sits on the advisory boards of several companies including ICE, Coremetrics, and Freehand Systems. He also sits on the Content Advisory Committee of shop.org.
Jack graduated from Amherst College cum laude, with a dual major of Computer Science and Musical Theater. He was awarded the Howard Hughes Science Fellowship as well as the Sundquist Prize for musical composition, and satisfied his thesis in Musical Theater by writing an original opera based on the life of Edgar Allan Poe.
Looking for Speaker?
CEO Jack Aaronson is a sought-after speaker, and has keynoted major marketing conferences on four continents.


Jack Aaronson CEO / ...

www.attributeengine.com [cached]

Jack Aaronson CEO / Founder

Jack Aaronson is the CEO of The Aaronson Group. The Aaronson Group focuses on customer conversion, retention and loyalty for both single and multi-channel companies. As a corporate lecturer, Jack travels around teaching best practices in personalization, loyalty programs and multi-channel marketing. Jack writes the ROI Marketing column for ClickZ.com, as well as his own newsletter. He has appeared as a subject-matter expert on CBS Sunday Morning News (for a segment on loyalty programs), and has been interviewed by every major trade publication as well as the New York Times and Chicago Tribune.
...
Jack has been working in the Personalization and One-to-One Marketing field since 1996. Prior to starting his own company, Mr. Aaronson created Barnes&Noble.com's personalization practice in 1999. As Director of Personalization, he was responsible for the vision and strategy for personalization on the site, for designing all personalized features, and for overseeing their project management. At Barnes&Noble.com, Mr. Aaronson created over 20 personalization projects, ranging from Editor Pages and Special Interest Communities, to the highly-successful Wishlist, which held over 17 million dollars worth of products in less than six months, and a new breed of recommendation engine, which more than tripled traffic to recommended products.
Jack sits on the advisory boards of several companies including ICE, Coremetrics, and Freehand Systems. He also sits on the Content Advisory Committee of shop.org.
Jack graduated from Amherst College cum laude, with a dual major of Computer Science and Musical Theater.
...
CEO Jack Aaronson is a sought-after speaker, and has keynoted major marketing conferences on four continents.


FreeHand Systems Advisory Board

www.freehandsystems.com [cached]

Jack Aaronson

...
Jack Aaronson
Jack Aaronson is the CEO of The Aaronson Group. The Aaronson Group focuses on customer retention and loyalty for both single and multi-channel companies. As a corporate lecturer, Jack travels around teaching best practices in personalization, loyalty programs and multi-channel marketing. Jack writes the ROI Marketing column for ClickZ.com, as well as his own newsletter. He has appeared as a subject-matter expert on CBS Sunday Morning News (for a segment on loyalty programs), and has been interviewed by every major trade publication as well as the New York Times and Chicago Tribune.
Mr. Aaronson graduated from Amherst College cum laude, with a dual major of Computer Science and Musical Theater.


Online Market World - Conference & Expo, October 1-3, 2008, Moscone West Convention Center, San Francisco, California

www.onlinemarketworld.com [cached]

Jack Aaronson CEO The Aaronson Group Jack is moderating this session.


The Aaronson Group

www.attributeengine.com [cached]

Jack Aaronson CEO Jack Aaronson is the CEO of The Aaronson Group. The Aaronson Group focuses on customer conversion, retention and loyalty for both single and multi-channel companies. As a corporate lecturer, Jack travels around teaching best practices in personalization, loyalty programs and multi-channel marketing. Jack writes the ROI Marketing column for ClickZ.com, as well as his own newsletter. He has appeared as a subject-matter expert on CBS Sunday Morning News (for a segment on loyalty programs), and has been interviewed by every major trade publication as well as the New York Times and Chicago Tribune.

The Aaronson Group's clients include a who's-who of online brands and multi-channel companies. Current clients include SkyMall, Fingerhut, ShopNBC, WeightWatchers.com, Lincoln Financial and Dell Computers.
Jack has been working in the Personalization and One-to-One Marketing field since 1996. Prior to starting his own company, Mr. Aaronson created Barnes&Noble.com's personalization practice in 1999. As Director of Personalization, he was responsible for the vision and strategy for personalization on the site, for designing all personalized features, and for overseeing their project management. At Barnes&Noble.com, Mr. Aaronson created over 20 personalization projects, ranging from Editor Pages and Special Interest Communities, to the highly-successful Wishlist, which held over 17 million dollars worth of products in less than six months, and a new breed of recommendation engine, which more than tripled traffic to recommended products.
Jack sits on the advisory boards of several companies including ICE, Coremetrics, and Freehand Systems.
Jack graduated from Amherst College cum laude, with a dual major of Computer Science and Musical Theater.

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