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2016-01-31T00:00:00.000Z

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Wrong Ian Pierpoint?

Ian Pierpoint

Executive

Synovate Limited

HQ Phone: (858) 748-1010

Synovate Limited

222 South Riverside Plaza

Chicago, Illinois 60606

United States

Company Description

Synovate, the market research arm of Aegis Group plc, generates consumer insights that drive competitive marketing solutions. The network provides clients with cohesive global support and a comprehensive suite of research solutions. Synovate employs over ... more

Find other employees at this company (877)

Background Information

Employment History

Founder and Chief Ideas Officer
The Sound: Exploration Strategy Innovation

Executive Director
vegas

Global Director of Research and Brand Development
Informer

Web References (85 Total References)


Happiness Explained - USA Today

www.behappy101.com [cached]

uch anxiety even shows up in market research, says Ian Pierpoint of Synovate, an international market research firm whose recent work has focused on ages 16 to 25."People don't seem to be enjoying their youth anymore," he says.


Ian Pierpoint, an executive ...

aspeneducation.crchealth.com [cached]

Ian Pierpoint, an executive with market research company Synovate, coined the phrase "gold-collar kids," who insist on expensive brand names like Versace or Dolce and Gabbana.


Parenting Solutions - "Parents Just Want to be Friends"

www.resourcetraining.com [cached]

Ian Pierpoint of Synovate, a market research company, recently surveyed 1,000 parents who lived with children ages 12 to 30, and an additional 500 children in the same age range in the US, UK and Canada. Pierpoint found that:

...
Further, Pierpoint says that a best-friend parent "doesn't give you rules and tell you what to do. Best-friend parents interviewed for this study felt their own parents didn't understand them and that is why they want to be seen by their children as someone who is fun to be around, listens and is non-judgmental. (Sources: Personal communication with Ian Pierpoint and the USA Today, Oct. 12, 2004, p. 8D).


Narcissistic and Entitled - Gen Y Has Too Much Self-Esteem

www.aspeneducation.com [cached]

Ian Pierpoint, an executive with market research company Synovate, coined the phrase "gold-collar kids," who insist on expensive brand names like Versace or Dolce and Gabbana.


1 SOURCE: Synovate, Ian ...

christchurchcitylibraries.com [cached]

1 SOURCE: Synovate, Ian Pierpoint, SVP of Synovate YC (Synovate's youth division), found in RDS Contemporary Women's Issues

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