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Chief Executive Officer
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1600 Timberwoods Lane
HRCP develops actionable growth strategies that identify where and how companies should compete profitably, based on an in-depth understanding of actual consumer behavior. The 100% acquisition of HRCP further enhances McKinsey's ability to provide clients wi... more.
HRCP Leadership Team: Henry Rak
HRCP Leadership Team: Henry Rak HRCP Henry Rak Bio photo: Henry Rak Growing revenues based on facts, not opinion or soft information, has been Henry's passion since he entered business. His unique talent is helping clients understand the true nature of their sources of revenue and what that means for their portfolio development, their marketing strategies and tactics. Henry is widely recognized as a pioneer in harnessing data and turning it into a competitive advantage for business growth. CEOs and Senior Executives of many of the world's most marketing-savvy consumer companies value Henry as a friend and counselor because they know that results matter with Henry. A frequent speaker at consumer goods and services events, Henry has written many articles and has collaborated with client leaders on subjects ranging from how to grow revenues to the state of marketing in the US. He is a member of the GMA and a GMA guest speaker. HRCP Leadership Team Henry Rak
2011 Leadership in Retail and Consumer Products Forum - New York - Speaking Faculty
Founder and CEO Henry Rak Consulting Partners Henry Rak is the Founder and CEO of Henry Rak Consulting Partners (HRCP), a growth strategy management consulting firm. During his 40 year career, Mr. Rak has been a leader in building tools and capabilities to provide businesses with competitively advantaged business strategies. His unique talent is helping clients understand the true nature of their sources of revenue and creating marketing strategies and plans, which have led to transformational profitable growth for his clients. Mr. Rak is widely recognized as a pioneer in harnessing data and turning it into a competitive advantage for business growth. CEOs and senior executives of many of the world's most marketing-savvy consumer companies value Mr. Rak as a friend and counselor. A frequent speaker at consumer goods and services events, Mr. Rak has written many articles and collaborated with client leaders on subjects ranging from how to grow revenues to the state of marketing in the US. Prior to founding HRCP in 1999, he enjoyed a 27 year career at Kraft General Foods in senior strategy and insights leadership positions.
Henry Rak Consulting Partners (HRCP): Growth Strategy Consulting
Henry Rak Henry is a highly respected thought leader in the consumer packaged goods (CPG) and services industry. Over the past 30 years, he has earned a reputation as a pioneer in harnessing consumer information and transforming it into strategic insights that drive business growth. After earning his MBA in 1970 from the University of Chicago, Henry built a successful career as a senior research and information manager with Kraft Foods, most recently as Vice President of Global Marketing Information. In 2000, Henry left Kraft to found Henry Rak Consulting Partners, with the goal of developing proprietary, behavior-based and data-driven methodologies for generating business growth. Today, Henry continues to lead HRCP with the same unique talent in helping companies understand the true nature of their competitive frame and how it impacts their business opportunities. CEOs and senior marketing executives of many of the largest and most sophisticated consumer marketing companies value Henry as both a friend and a counselor.
Founder and CEO Henry Rak Consulting Partners