"I call it shadiness," said Henry Piarrot, the president of Pigeon Forge Hotel and Lodging.
That's why Piarrot
and others are asking the city council for an ordinance to stop all posting of hotel rates outside their businesses.
Hotel owners against the ordinance say they have a right to post rates and a right to free speech, but Piarrot
says it's having an overall negative impact on visitors.
"They go back home and they don't say that John Doe's hotel does this, they go back and tell their friends â€˜Pigeon Forge does this,'" he
According to Piarrot
, 100 or more of the nearly 140 hotel owners and general managers support the ordinance.
Gatlinburg already has a similar ordinance in place.
"The people in Gatlinburg agree that it is good for the industry as a whole so no one has opposed it," Piarrot