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Sales & Marketing
has lived and worked in the US, Europe and in Asia.
She spent over 10 years with Unilever working in marketing, innovation and strategy roles.
After a stint at MIT
working in the Auto-ID lab famed for developing the 'internet of things' she
joined a global consulting company.
has advised senior clients across a range of industries from finance to retail and consumer.
Along the way she
has worked for and advised a number of start-ups with a focus on Marketing and Consumer engagement.
Foodie fact: Helen's hobby is food.
even trained as a Chef at Cordon Bleu
and is passionate about experimenting with new and different dishes.
Auto ID People
AUTO-ID CENTER'S EPC SYMPOSIUM - Speaker Biographies
Helen Duce Director, Auto-ID Inc Helen graduated from Lancaster University, England with a BSc in Marketing and Psychology.She joined Unilever in the UK as part of their UCDMS (Unilever commercial development management training scheme) working for Matteson Walls and Van Den Bergh Foods as a Brand Manager.
In 1996 she
was transferred to Lipton in New Jersey, where she
managed the North America beverage business innovation portfolio.In 2000 she joined a new division of Unilever called the Digital Futures Lab as the Digital Innovation Manager.
was responsible for driving the adoption of new digital technologies within Unilever
.In 2001 Helen
returned to her
native UK to start her
own, small consultancy called Prophetics.Helen joined the Auto-ID Centre in September 2001.Based at the European Centre at the University of Cambridge she is the Director for Europe.
But what does that mean? (Related: ...
But what does that mean? (Related: "Smart Meters Take Bite Out of Electricity Theft.") Proponents like Helen Duce, director of the RFID Technology Auto ID European Centre at the University of Cambridge, argue that the technology will provide great efficiencies across many industries.
Helen Duce, Senior Partner, ...
Helen Duce, Senior Partner, Effective Brands