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Wrong Guenther Apfalter?

Mr. Guenther Apfalter

President

MAGNA STEYR Fahrzeugtechnik AG & Co KG

HQ Phone: (248) 844-2400

MAGNA STEYR Fahrzeugtechnik AG & Co KG

MAGNA STEYR Engineering Center Detroit 1965 Research Drive, Suite 100

Troy, Michigan 48083

United States

Company Description

Magna Steyr, an operating unit of Magna International Inc., is the leading global, brand-independent engineering and manufacturing partner to the OEMs. Magna Steyr's capabilities range from development and manufacturing of components and systems up to eng ... more

Find other employees at this company (802)

Background Information

Affiliations

President, Member of the Supervisory Board
Cosma International

President, Member of the Supervisory Board
Donnelly Corporation

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Intier Automotive Inc.

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Decoma International Inc.

Web References (199 Total References)


As always, we will work with ...

www.autoworld.com [cached]

As always, we will work with our fullest commitment and dedication to ensure that we meet our customer's high expectations," said Gunther Apfalter, president of Magna Steyr and Magna International Europe, which claims nearly 100 years' experience in contract manufacturing.


As always, we will work with ...

www.autoworld.com [cached]

As always, we will work with our fullest commitment and dedication to ensure that we meet our customer's high expectations," said Gunther Apfalter, president of Magna Steyr and Magna International Europe, which claims nearly 100 years' experience in contract manufacturing.


Guenther Apfalter became ...

www.fvlmagazine.com [cached]

Guenther Apfalter became president of Magna Europe in 2010 after the departure of then co-CEO Sigfried Wolf

...
But Apfalter puts logistics among his top priorities for Magna in Europe, and believes that it can make a real difference to the supplier's bottom line.
"Logistics is certainly in our top five at Magna. It is one of the main ingredients of our daily operations," he says. "This is a big cost portion on one side but also a big opportunity for improvement."
Apfalter is busy enough to not be involved in the day-to-day operations of procuring logistics or managing material flow. He is one of Magna's top executives, working with the heads of the company's multiple divisions in the region, and a network of more than 120 plants and around 30 engineering and development centres.
...
Apfalter is also president of Magna Steyr (a role he's held since 2007), a group that builds vehicles in Graz, Austria and runs its own global supply chain for vehicle assembly and in areas such as roof, battery and fuel systems.
...
Despite these responsibilities, logistics is clearly a priority for Apfalter, as he takes time to meet Automotive Logistics during a special visit to the Magna Logistics Days, an event held during mid-October in Leibnitz, Austria for internal logistics managers at Magna in Europe as well as for logistics providers.
Apfalter maintains that logistics at Magna is not just about moving material between suppliers and plants, but is crucial to the company's organisational structure. Like other large tier one suppliers, Magna has been a product of numerous acquisitions, mergers and restructurings over the years. The company, with its several divisions and more than 310 global plants, has a very decentralised management approach. So much so that Apfalter's job as president for Magna Europe is actually parallel in many ways to his position as president of Magna Steyr. Logistics is part of what brings together many of the disparate parts of the organisation.
"Our decentralised culture has meant that logistics is playing more and more of a role at Magna," Apfalter says. "Our European team is doing a great job in optimising the value stream between our partners, suppliers, customers and our plants."
Apfalter says that logistics helps Magna to act more like "a fleet of speed boats rather than a tanker" when it comes to adjusting its production or supporting customers, for example. He stresses that, with the supply chain so interconnected globally, logistics has even less room for failure, particularly during vehicle launches.
"[As president] you don't watch logistics all the time, but if you have problems then it comes to the surface very quickly. If you're missing parts during a launch, and you have to fly parts from Mexico to Japan, the costs just explode," he says.
...
For Apfalter, logistics' future role in this localisation will also become more significant. He believes that lowering CO2 emissions and providing customers with more visibility about supply chain origins will become both a regulatory and operational requirement in the automotive supply chain.
"Logistics is going to be more and more of a differentiator, especially as we talk more and more about CO2 emissions from ships, planes and trucks," he says. "If I were a politician, I would award those companies that have excellent logistics and supply chains rather than hauling equipment from one side of the globe to the other."
Apfalter even foresees the day when car parts will have stickers showing supply location and emission generated in their delivery, similar to fruit labels in some countries today. "That will happen in automotive, too. Some progressive groups, such as BMW, are already looking in their supply chain for who is localised and who has the most optimised logistics and supply chain," he says.
Strength in the European supply base
Despite the need to localise in growing markets, Apfalter is nevertheless adamant that Magna's European production and supply base will remain strong, particularly in Germany and Austria, where it has 49 and 17 plants, respectively. While he expects that western European markets will remain saturated, the company's production and supply chain here will continue as important centres of volume, value and innovation, even as Magna invests further in markets like Russia, where the company now has five plants.
Magna International's financial results both in Europe and globally have demonstrated this duality to some extent. According to the company's half year financial report, core manufacturing regions in Central
Klaus Iffland (left) and Guenther Apfalter (right) speak to editor Christopher Ludwig during the Magna Logistics Days in Austria
...
Despite the relative strength in Europe for the company, Apfalter does not deny that more growth will come from the east, both for Europe and globally. Magna's global sales split is currently around 50% for North America, 40% for Europe and 10% for Asia.
"However, the Asian car market will continue to grow over the course of the next years, and of course Magna will adjust itself," he says.


Guenther Apfalter became ...

www.automotivelogisticsmagazine.com [cached]

Guenther Apfalter became president of Magna Europe in 2010 after the departure of then co-CEO Sigfried Wolf

...
But Apfalter puts logistics among his top priorities for Magna in Europe, and believes that it can make a real difference to the supplier's bottom line.
"Logistics is certainly in our top five at Magna. It is one of the main ingredients of our daily operations," he says. "This is a big cost portion on one side but also a big opportunity for improvement."
Apfalter is busy enough to not be involved in the day-to-day operations of procuring logistics or managing material flow. He is one of Magna's top executives, working with the heads of the company's multiple divisions in the region, and a network of more than 120 plants and around 30 engineering and development centres.
...
Apfalter is also president of Magna Steyr (a role he's held since 2007), a group that builds vehicles in Graz, Austria and runs its own global supply chain for vehicle assembly and in areas such as roof, battery and fuel systems.
...
Despite these responsibilities, logistics is clearly a priority for Apfalter, as he takes time to meet Automotive Logistics during a special visit to the Magna Logistics Days, an event held during mid-October in Leibnitz, Austria for internal logistics managers at Magna in Europe as well as for logistics providers.
Apfalter maintains that logistics at Magna is not just about moving material between suppliers and plants, but is crucial to the company's organisational structure. Like other large tier one suppliers, Magna has been a product of numerous acquisitions, mergers and restructurings over the years. The company, with its several divisions and more than 310 global plants, has a very decentralised management approach. So much so that Apfalter's job as president for Magna Europe is actually parallel in many ways to his position as president of Magna Steyr. Logistics is part of what brings together many of the disparate parts of the organisation.
"Our decentralised culture has meant that logistics is playing more and more of a role at Magna," Apfalter says. "Our European team is doing a great job in optimising the value stream between our partners, suppliers, customers and our plants."
Apfalter says that logistics helps Magna to act more like "a fleet of speed boats rather than a tanker" when it comes to adjusting its production or supporting customers, for example. He stresses that, with the supply chain so interconnected globally, logistics has even less room for failure, particularly during vehicle launches.
"[As president] you don't watch logistics all the time, but if you have problems then it comes to the surface very quickly. If you're missing parts during a launch, and you have to fly parts from Mexico to Japan, the costs just explode," he says.
...
For Apfalter, logistics' future role in this localisation will also become more significant. He believes that lowering CO2 emissions and providing customers with more visibility about supply chain origins will become both a regulatory and operational requirement in the automotive supply chain.
"Logistics is going to be more and more of a differentiator, especially as we talk more and more about CO2 emissions from ships, planes and trucks," he says. "If I were a politician, I would award those companies that have excellent logistics and supply chains rather than hauling equipment from one side of the globe to the other."
Apfalter even foresees the day when car parts will have stickers showing supply location and emission generated in their delivery, similar to fruit labels in some countries today. "That will happen in automotive, too. Some progressive groups, such as BMW, are already looking in their supply chain for who is localised and who has the most optimised logistics and supply chain," he says.
Strength in the European supply base
Despite the need to localise in growing markets, Apfalter is nevertheless adamant that Magna's European production and supply base will remain strong, particularly in Germany and Austria, where it has 49 and 17 plants, respectively. While he expects that western European markets will remain saturated, the company's production and supply chain here will continue as important centres of volume, value and innovation, even as Magna invests further in markets like Russia, where the company now has five plants.
Magna International's financial results both in Europe and globally have demonstrated this duality to some extent. According to the company's half year financial report, core manufacturing regions in Central
Klaus Iffland (left) and Guenther Apfalter (right) speak to editor Christopher Ludwig during the Magna Logistics Days in Austria
...
Despite the relative strength in Europe for the company, Apfalter does not deny that more growth will come from the east, both for Europe and globally. Magna's global sales split is currently around 50% for North America, 40% for Europe and 10% for Asia.
"However, the Asian car market will continue to grow over the course of the next years, and of course Magna will adjust itself," he says.


As always, we will work with ...

www.autoworld.com [cached]

As always, we will work with our fullest commitment and dedication to ensure that we meet our customer's high expectations," said Gunther Apfalter, president of Magna Steyr and Magna International Europe, which claims nearly 100 years' experience in contract manufacturing.

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